Enlightenment of Uber to China's taxi software

Tencent Science and Technology Zhang Dongyue August 22 reported August 21, Uber quietly online Chinese website, Shanghai became the first battlefield of Uber to enter the Chinese mainland market. In fact, in the context of Uber's accelerated expansion in Asia, it is only a matter of time before the mainland market enters China. The day finally came quietly. Evade control August 20, Beijing Transportation Committee announced the first batch of completed and unified platform docking phone call service software already has on-line service ability, tick-tock taxi, rocking recruit car, and so unified into the "96106 easy to catch a taxi", "96106 move to call the car", "96106 Rocking recruit Car" and "96106 tick-tock Taxi ”。 Shenzhen May to the taxi application was hit. And Uber's "private" service in China has avoided the government's tightly-controlled public transport sector, focusing on luxury cars without taking up the resources of taxi companies, and the government will be less restrictive in the future. At the same time, from the location of choice, Shanghai's car policy is relatively loose, not like Beijing, Shenzhen, such as the introduction of stringent control measures. Although Shanghai has reiterated that it is illegal for taxi drivers to use taxi fare to raise fares, the specific rules and regulations that cover the use of taxis have yet to be introduced. Uber's way of working Uber is not just a taxi application, but a "high-end and more personal travel option for passengers". In the United States, users can go through the service line of Uber Black services, such as lengthened Lincoln, Cadillac, BMW, Mercedes-Benz and other luxury private cars, the driver will be polite to provide services with white gloves, so that passengers enjoy the "private car" service feeling, feel that they spend more money is worth Or a compact sedan such as the Toyota Prius and Volkswagen Jetta can be booked through the UberX service. Uber, who does not own any vehicles, is good at integrating resources. In the United States, Uber and taxi companies, car rental companies and even private signed contracts, allowing owners to receive orders through Uber. Blue Ocean: High-end differentiated services Uber is positioned in the Asian market as a high-end service provider. The application also only continues the Uber black service optional models including Benz S, BMW 7 Series and Audi A8. In terms of price, Uber black services for the minimum consumption of 50 yuan, the starting price of 40 yuan. Uber official statement said that in the high demand period, Uber rates will change over time to ensure that vehicle services available. Uber did not bring "cock silk business" UberX also from the home of the United States, and did not choose the traditional taxi market, but chose the differentiated high-end market and customer base, this area in China may indeed be a blue ocean. The Asia Pacific CEO Allen, who focuses on user experience Uber, told media people that Uber would pay more attention to the user experience than domestic products. After the end of the service, the user receives an e-mail stating the mileage and the number of charges. The most intimate is that it will be attached to the drivingLine map, so you can see whether the driver to take you in circles. If you are dissatisfied with the driver, you can call Uber directly to complain. If a user calls a Uber, it is later canceled for a variety of reasons. Uber immediately sent an email asking if there was any dissatisfaction with Uber's service, such as waiting time too long. A 10 SGD discount coupon is also sent free. Become a way of life in the United States, Uber the company is expanding rapidly, and the current mode of operation has greatly surpassed the original car rental business: This summer, Uber and ice cream car owners, with 31 of the city's local ice-cream truck launched Uber ice cream services, Use Uber to attract ice-cream trucks and pay with Uber accounts. On Valentine's Day, Uber offers a rose-flower delivery service. Click on the Rose button in Uber, pick the flowers, designate the right driver, and tell the driver the location you want to communicate with the driver in real time. The recipient will receive a personalized Valentine's Day card while receiving a bouquet of flowers from Rose shop. In last year's southwest convention, Uber launched On-demand (delivery) BBQ service, within minutes can point to Iron Works BBQ barbecue. As a contact line under the Business service tools, taxi applications can also expand the service area there are many, involved in the Life service Class express service is only a start. Uber has now entered the world's 41 cities, and in Asia the product has entered Shanghai, Taipei, Singapore, Seoul, Sydney and Melbourne. At present, the company is valued at about 3.5 billion dollars.