Enterprise Micro-Blog marketing quit quick success

To quantify the effect of microblogging marketing is a foolish behavior, corporate marketing needs is the micro-blog spontaneous attention, Kung fu in fact, outside the microblog. Business microblogging marketing, in fact, is not like some of the entrepreneurial pursuit of quick success, the official microblogging by how many people forward, how many people comment, it will only create crazy fans, buy forward to the black market.　　Whether can use this with the consumer "on-line face-to-face" tool, completes the brand promotion, the image modelling and the pre-sale Post-sale service, from the good SNS image derives the good social reputation, is the Micro Bo marketing real purpose.　　A few days ago, Sina Weibo held a offline salon, invited a number of entrepreneurial teams, and Sina Weibo, some operations managers and fund managers, to explore the micro-blog on the development of corporate social marketing methods. Sina Weibo an insider to the reporter revealed that when the micro-blog in the setting of the key words timely remind the relevant enterprise attention, feedback, this is a Sina enterprise Weibo, a built-in function, enterprises can use this way to monitor the public opinion and timely response.　　Now many people on Weibo have to complain, when the proposal, often @ The official account of the enterprise, in fact, even if there is no such step, as long as the text of the micro-Bo Enterprise, product name, Enterprise Micro Bo also can obtain information, and prompted the official micro-blog operators timely reply. Zhang Yong, the creative manager of the Dolphin Browser, which was shining in the Internet Business Circle last year, said that Sina Weibo users ' main age group and Dolphin Browser's user base are basically the same, so they chose to join hands with Sina Weibo for promotion. Specific promotional measures have, Dolphin Browser account system integration Sina Weibo account, while the introduction of a key microblogging sharing function; In addition, for the micro-blog on the Dolphin browser on the suggestion, advice, centralized monitoring and reply, answer questions.　　Dolphin browsers are ranked second in the global Android Market, and Dolphin browsers rank first in 36 countries and regions in the free list of Apple's App store. Among the world's largest companies, Dell (Weibo) is the first firm to prove the value of "microblogging marketing", and their interaction with consumers on Twitter is seen as classic. "When Dell started a social marketing conference, there was nothing to say about it in China," said one Sina Weibo source. "After the Sina Weibo, the representatives of their Chinese district looked up."　　This raises the head, is really understands the social marketing the emboldened. Newspaper reporter Yang