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in fact, the Enterprise station optimization is relatively easy, in the SEO has not been the way of the Times, enterprises want to do SEO to optimize their own station of this intention is not a lot, so the overall competition is not very intense, most of the keywords are not very hot, and some enterprises even casually change the key words, Send a point of high quality outside the chain rankings went up, even original articles do not have to write. Some enterprise station even just change the internal structure of the website, ranking also went up, so the optimization of the enterprise station is relatively easy, and optimized to the word rankings will be relatively stable, unless there are competitors to participate in competition, of course, in any case, the Enterprise station optimization is part of most of the business, so, individual feel also can not be overlooked.
said so much, from the internal structure of corporate websites, in the end what kind of enterprise station is more in line with Search engine optimization site? Here's a simple six point.
Title, title The title of the enterprise station is more important, no matter what is the title of the website is very important, sometimes if the title of the site is not good, then other do well, even if the site rankings do go up, will not bring how much traffic, how many orders, So even if Baidu rankings do go up, is also futile, so the main keyword selection is very important, on how to choose the main keyword, this should fit their own industry, you can choose products as the main keyword, can be the business scope as the main keyword and so on. Specific look at their own needs and keyword competition. The main keyword is done, then can be appropriate to do some long tail keywords, of course, this is a digression. Naturally, the main keyword is done, then the other is not important, of course, the main keyword must be able to bring a lot of traffic, and conversion rate to do a good job.
Second, the picture, the picture puts the hint, places the ALT, many enterprise station, the news is not many, most enterprise station also does not have the content to write, also does not know to write what, the news is not many is the enterprise station One big common disease, unlike the news station, the article source many. Of course, most of the enterprise station has a relatively large characteristics, is the product picture in thousands, I once met a customer, product pictures are tens of thousands, but the news is not 10, the ranking is indeed very good, this time you may have questions, do SEO essence summed up is not two points? Original + Outside the chain, this site is not original, no chain, how can the rankings so good? Later found that he put alt every picture, of course, do not know whether this played an important role, I am not clear, but should be useful. Alt is essential.
Three, the position, put a good position on SEO friendly, in fact this is a lot of people will ignore the place, including myself, once also ignore this detail, of course, the location of how to put the site so far I do not have any too much of the demand, how to do, the customer requirements on how, The impact on personal understanding of optimization is not very significant, and it is only a suggestion. In fact, how to place the site of each plate? Search engine optimization is better to put in front, put on the left, not easy to be crawled by spiders can put the right or below, this is conducive to the transfer of weight, on this topic, also not to speak, because the real to carry out, difficult is very big, customer demand strange, it is difficult to do such a position placed.
Four, bottom, the bottom is generally put friendship link, friendship links many people put a lot of their own main words of the link, so it seems to be not too right, so easy to engine search engines think cheating, the bottom of the link do not put too much, generally 30 or so is enough, many words are easy to be used as a link factory, Link Factory is very easy to be punished, not to say that the more friends chain the better, of course, in the end how many friends chain or to see the weight of your site itself, the site's high weight of the word friend chain can be appropriate more, the low weight of the site can be less friends chain, in short, high-quality friends chain is also essential. Sometimes, several high-quality links can affect the rank of the Enterprise station.
v. Navigation, navigation is also very important, navigation is very important to search engines, which directly affect the search engine that you stand the theme of what you stand mainly to do, of course, many people will ignore the navigation, and then the content page can also point to navigation links, forming an internal link ring, This is a significant benefit to the transfer of weights.
six, layout, site with Div layout is a search engine has great benefits, the simpler the Web site code the better, the more you can let spiders know the theme of the site, know what this site is mainly used to do what, and will not let the messy code spider confused direction, a site once the search engine identified the theme , then the weight of transmission is much higher, to an article, you know the main idea of this article, then you understand this article is very easy, and will not say, read for a long time do not know what the article write. A clear web site structure is critical to search engine rankings.
believe that many people also optimize the enterprise station, the Enterprise station optimization is also full of confidence, and everyone's methods may not be the same, but are optimized up. In any case, we always rank up for the purpose, regardless of the method, of course, if I said that the six points, I believe that the optimization will be easy, and in the latter part of the maintenance will be much easier. After the competition will be more and more intense, perhaps at that time is not so simple, perhaps by then it is time to spell the details. Is there a word? The details are the absolute success! In this highly competitive era, the success or failure lies in the details.
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