Enterprise Station optimization, how to win the novice

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Many SEO novice are starting from the Enterprise station optimization. Because the Enterprise station optimization is simple, and the Enterprise station optimization is mainly for keyword optimization, so it is suitable for beginners to start SEO. For the Enterprise station optimization, how to better and faster to improve the ranking of keywords? Novice in the Enterprise station optimization process to pay attention to what problems? Small make up to talk about novice do Enterprise Station optimization method.

A pair of target keywords have a clear understanding

The most important and clear problem is the difficulty of Enterprise station optimization. Enterprise Station optimization difficulty is mainly from the target keyword analysis, the first step to confirm whether the keyword has an index. Through Baidu Index (index.baidu.com) to query. There are two situations in which the keywords are indexed; For indexed keywords, look at the index of the high and low, 300 of the following easier to optimize, 300-500 difficult medium; 500 more difficult to optimize. The first step is to analyze whether the keywords are indexed. The second step is whether the keyword has no index, the actual search to see. First look at all the search results on the first page and focus on finding all the relevant results. Figure:

This is the author search SEO all related results. The more relevant results, the greater the difficulty of optimizing the keyword. The author analyses that the related results are easy to be optimized under 2 million, 2 million to 5 million difficulty is medium, and more than 5 million is difficult to optimize. This general reference, concrete can be subdivided, but the novice has a difficult concept. Keyword Competition analysis is the last step. Analysis of the top 10 sites of the overall good or bad, from snapshots, included, weight, outside the chain analysis of competitive sites, grasp the degree of competition. With these three steps to understand the keyword optimization can know the degree of difficulty, but also better grasp the optimization method.

Basic optimization in two stations

Clear keyword optimization difficult degree, to understand the situation of their own website, through webmaster tools, such as some SEO tools can be queried. Then you need to refine a few points:

1, correctly write the title, description and keywords;

2, the first page of the picture, to remember to add Alt, including the target keyword.

3, increase the density of keywords: for example: You optimize the key word is "test press", you can be the site navigation on the "Home", modified as "test press home, etc.

4, the contents of the station updated every day, and appropriate to add stroke text links.

5, check whether the site has a dead link, set up a good 404 pages and Robots file

6, can add sitemap, improve the site navigation.

Three site external optimization

Enterprise station due to less content, every day can update the place is also less, so a considerable part of the enterprise station is to rely on the chain to promote the keyword ranking. Therefore, the enterprise station outside the chain construction is particularly important. Outside the chain of construction methods are many, online there are a large number of articles are also talking about how to better increase the site outside the chain. Outside the chain to avoid single, so as much as possible involved. At the same time can also analyze the competitor's external chain resources, select some of the high weight of the site to increase the outside chain.

Above is the author to the novice to the Enterprise station optimization suggestion. I also want to say is want to win, in every aspect is higher than the opponent! Enterprise station, relatively simple, do not be quick, constantly update content anchor text and anchor text, that position must be your! It's just a matter of time. This article starts from the Qingdao wedding photography www.wedqingdao.cn/index_older.asp, reprint please keep!