Enterprise website Construction to choose the type of good site

Absrtact: In today's wide variety of Web sites, corporate sites have been not regarded as the mainstream of the site type, its purpose, although also used for publicity and promotion, but its own most of them are not part of the internet industry. than like Baidu, Sohu, NetEase, Tencent

In today's wide range of Web sites, corporate sites have been not regarded as the mainstream of the site type, its purpose, although also used for publicity and promotion, but its own most of them are not part of the internet industry. Compared to Baidu, Sohu, NetEase, Tencent, such as real internet companies still have a big difference, the so-called corporate web site, is the enterprise to network marketing for the purpose, in order to carry out corporate propaganda on the Internet, save the cost of publicity, increase publicity and construction of the site. Many companies have their own websites that use websites for publicity, product information Publishing, recruiting, and more.

Enterprise website is an enterprise on the Internet network construction and image propaganda platform, the equivalent of the enterprise's network business card, not only the image of the enterprise is a good publicity, at the same time can assist the sale of enterprises, through the network directly to help enterprises achieve product sales, this is the enterprise construction site is an important purpose-network marketing. A business if network marketing do well then do not have to worry about sales performance, or even beyond the traditional form of marketing, a near bankrupt enterprises from the cliff back.

In the early days of the Internet, Web sites could only save simple text. After several years of development, when the World Wide Web appeared, images, sound, animation, video, and even 3D technology began to become popular on the internet, the site also slowly developed into a picture of what we see. And the construction of Enterprise website is more and more valued by enterprises, a medium-sized enterprises must have a website, this is not only the needs of enterprises themselves, but also the trend of enterprise internet age. At present, many construction stations in the enterprise users to build the site is greedy fast, not meticulous, so that the construction of corporate web site has encountered a great bottleneck. These factors also restrict the development of corporate web site production, although the scale of corporate website construction is relatively small, but does not mean that such a site is easy to do.

The enterprise website construction needs not only the technical level ability, more needs to the enterprise understanding and the depth analysis. A good corporate web site needs the design and construction costs are also very high, such as the car corporate website for example, most of the car brand's website is made with flash to complete. The effect of the site is very good, and other sites is not a style at all. What kind of enterprise choose the type of production site will be different, only to find suitable for the enterprise site type construction can better reflect the corporate image.

In the enterprise website construction in addition to choose a good site type, there are three points is very important, that is, the following three "do not", only to avoid these three traps can make a satisfactory corporate website.

The first "Do not": Enterprise website construction do not use ready-made templates to do. Now many of the establishment of the company in order to covet the convenience of the use of templates to do the site, where the enterprise station has become a template site of the hardest hit. Because an enterprise station structure is similar, and the content is relatively few, for small and medium enterprise website generally not more than 10 pages. So in the process of making the site many of the construction station companies will use templates to make and design, this greatly saves the labor and time. But the disadvantage of this is to make all the Enterprise station is a look, there is no point of innovation is not conducive to the development of the industry.

The second "Do not": The Enterprise website construction do not have pure prevention station. This is also a serious problem in the construction of Enterprise website, a building station company received a request for the establishment of an enterprise. In order to covet the convenience of the establishment of the company in the absence of in-depth understanding of the enterprise, just according to the type of enterprise and product types on the Internet to find a similar, or the same industry site to replicate. This really can be more direct understanding of the direction of corporate web site construction, but this will lead to the Web site and imitate the site, the plate and structure of the same even the text part is no different. Search engine on the structure and repetition of the text site will not be given a high weight, not conducive to the optimization of the site.

The third "do not": corporate website construction do not blindly listen to customer opinion. Although the customer is God in the service industry, make the website should according to the customer's request to make. But to the enterprise it does not understand the network and the website, to the Internet pattern and the development as well as the search engine's rule does not understand. Then in the company to do the station when it is necessary to build a station to give some professional advice to the enterprise, and sometimes the opinion appeared in stages. In the spirit of the principle of customer number, the establishment of the station companies do not blindly follow the views of the enterprise, should be designed to have their own ideas. Of course in the communication skills above also need to have some attention, when the site according to your idea of building the benefits embodied, the enterprise will naturally understand your intentions.