Enterprise Website blog Outside the Chain optimization skills analysis

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When we optimize the site, will give their own site to do the external chain, to the forum post, classified information network post, the library upload contains their website site articles, blog posts, etc., throughout the chain platform, which has a higher weight of the library, blog, the domestic popular blog library Most of the weight is relatively high, 6 to 7 of the majority, in these platforms to stay on the link and be indexed by the search engines will have a good ranking effect, so the blog is also outside the chain often go to a place, but the blog to leave a link and is included is not a simple thing, So now mainly talk about how the blog outside the chain how to make can be search engines as soon as possible to collect skills.

Popular well-known bloggers have Sina blog, netease blog, CICC blog, corporate blog and so on blog, the author is using Sina blog, corporate blog and CICC blog, as for NetEase blog A stay link was deleted articles, so the temporary solution NetEase blog article left a link method.

One: Blog theme. When we register a blog, we have to choose the theme of this blog, the theme of the blog is very important, do not write today's parenting sites, tomorrow to write tourism articles, so the blog may be included in the search engine, but can not get the effect we want, the blog is like a small site, visitors can not find the theme of the blog, It is difficult to attract attention, we are in the optimization of the blog is actually in the optimization of a small site, to be considered in the long term. The blog theme of the identification will help us later in writing blog around this theme to play.

Second: blog name avatar and blog information. With a certain subject, we can choose and this topic close to the main keyword, long tail keyword, compared to the main keywords, choose a blog as the name, of course, do not feel too advertising on it, sometimes blog name can also be a long tail keyword to replace, Such an effect may not be better than leaving a major key word, remember to fill in the blog's personal information and so on, the advantage is to let visitors feel this blog is very formalized, but also let the search engine feel that this blog is not very casual, this blog personal information can be based on the blog theme of free play. Upload a personalized avatar will be a lot of your blog, remember not to upload the company logo image.

Third: Blog template plug-in modification, now popular blog Support bloggers own modified blog templates, bloggers can be based on their own needs to build a new template, here attention to these points, the background of the blog can be modified, So we can find a nice picture on the Internet or a picture with the theme of our website as the background, for example, we buy toys, we can find a toy car picture as a background, and some blog after registering a blog to show a lot of template plug-ins, we want to know that we are looking to search engine short time to include their own blog, So some templates contain plug-ins we can choose to hide, in the home page does not show, such as some music video plug-ins, these for our temporary no use, should choose to hide. Here next blog has a Friendship link section we can let this module on the homepage, and then hang up our website URL, we choose the Blog homepage template should be as concise as possible.

Four: Blog article optimization. After the blog frame, you can put articles on the above, blog articles best and our site to maintain regular updates, the best update every day, and fixed time to update, here next a new blog do not immediately publish with links to the article, so it is difficult to be a search engine quickly included, There is not to publish their own website articles on the blog, doing so may blog articles are included in the article has not been included, we can go to the web search relevance of the article to edit and then published on the blog, do not bring links, and other blogs have been included with the weight of the link so that the effect is better. Post optimization has the following points, whether or not with a link can be based on this step:

1. Title Optimization of blog posts

The title of each blog post we want to correct view, this is the title of the search engine display, so we have to fully grasp the importance of the title of the post to optimize the layout of the previous choice, to ensure that the title of novel and eye-catching.

2. Content Optimization of blog posts

Write blog posts like we post articles on the website, do the construction of keyword anchor text, recommend articles and so on, so that users can stay on the blog for a long time, the new blog do not bring links, we can around the keyword to guide users search the search engine on our keywords, and then find our site, The keyword here is best in the search engine ranking first or top three, so that users can enter our website. Blog posts must be clear paragraphs, the overall sense of the level of clear. So we're going to focus on the content of the blog with a well-defined level of paragraph, with appropriate emphasis.

3. Content tag optimization of blog posts

Blog posts to provide a matching selection of tags, so we have to use this, we can choose the appropriate keyword according to the label, or automatic system selection, this article on the chain and keyword optimization has a great help, can attract users to see our article.

Five: The classification of blog posts

When we finish writing blog posts, accumulated to a certain extent there will be a lot of articles, so many articles in the blog sometimes difficult to find the article they want to find, and did not classify the article feel that this blog is very messy, so we have to learn to write according to their own articles to classify, The title of this category is like a small site column, you can use keywords to classify or use other words to classify, the benefits can make visitors easy to find articles belong to the column, but also can facilitate our blog optimization, in the long-term perspective.

The above is the author summed up some of the optimization for the blog outside the chain of skills, hoping to help more people, blog outside the chain optimization may still have a lot of skills, we need to continue to practice before we can explore, so we have to continue to experience lessons in practice. This article by the Puzzle Hall Alliance http://union.234.cn/Original, reprint please specify.