Enterprises do network marketing vigilance outsourcing traps

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Internet marketing can be said to be more and more important in the Internet everywhere marketing. But really can do a good job of network marketing is not a few, most of them are at the bottom of the pyramid. Most of them are outsourcing network marketing to network companies to do, and this leads to many enterprises into the network marketing outsourcing trap.

First of all, we still come to understand what is the network marketing outsourcing, Network marketing outsourcing is the original need to hire the enterprise to achieve their own network marketing work in the form of contracts entrusted to professional network marketing service providers. Network Marketing outsourcing service provider to the Internet as a platform, in the in-depth analysis of the enterprise status quo, product characteristics and industry characteristics, based on the customized personalized cost-effective network marketing programs, and overall responsibility for the effective implementation of the scheme, while the network marketing effect tracking monitoring, regular for the enterprise to provide effect analysis reports.

Why do enterprises outsource network marketing?

1. The existing enterprise website does not meet the requirements of search engine optimization;

2. The website is not managed or knows how to manage;

3. Do not know how to choose the promotion of products or can not play the effect of promoting products;

4. The formation of a team, the cost is too high, and it is difficult to recruit the right people;

5. The cost of network input is very high every year and has little effect.

6. Professional people to do professional things, so that traditional business owners can save more time and energy to focus on their own good traditional marketing and internal staff management.

Network Marketing Outsourcing In some cases can let enterprises do not have to worry about the network, but in reality, many of the enterprise outsourcing into a trap. In the Tan Ren of information contact students, there are a lot of reflection is not working with the network company, after the system to learn. So today we need to say how the enterprise can avoid the network marketing outsourcing trap.

One: Network marketing outsourcing is not just to do search engine rankings

A lot of network marketing outsourcing companies to provide services to enterprises, is to do rankings, because the boss does not understand, so choose their own think the better keywords, after those companies to your request to you to optimize, get ranked. In fact, you do not know what you should choose keyword good, what keyword search more people, and outsourcing companies will not tell you these, of course they are sure to want your keywords easier to optimize the better, the keyword difficult to achieve their requirements will not be done. When they use the keywords you say in 2-3 months, the boss will find that their site is not a lot of people come in, not a few inquiries every day.

Warm hint: The enterprise will outsource the website to the network company, we do not only pursue a ranking. If your site is not positioned at all, to carry out targeted promotion, so even if the rankings up, is no one. And those outsourcing companies will not give you a detailed positioning, will not give you to find out what the advantages of your products and so on, they just focus on the rankings you need, others are not in the scope of consideration.

Second: Network marketing outsourcing is not suitable for all enterprises

In our country, do network marketing, is a swarm, the boss see their peers do, must think I also want to do, or no business. And they have no team, there is no staff, can only listen to those network Marketing outsourcing company, the website construction to the website promotion and so on to them, only need to pay. Although looking very simple, also very convenient, in fact, you have entered a misunderstanding. Not all enterprises are suitable for outsourcing, such as you are a hardware enterprise, you outsource to the network company to do, Shi series of articles they will give you a good site, you give a few keywords, they according to your requirements to do rankings, such a process will end. Although the key words do go up, but there is no consultation, the outsourcing company is not responsible. And they're not going to be able to analyze your product, your industry, and that's what makes your site worthless.

Warm tip: Enterprises need network marketing outsourcing, you should find a focus on the industry outsourcing companies, rather than those who do all the Internet companies. Like hospital marketing, they are basically outsourced to specialized hospital marketing promotion company.

Third: Network marketing outsourcing is not cheap

Network marketing outsourcing is not cheap, from the station to the site operation to the maintenance of late, and so on, is not very cheap. The fees for outsourced companies are settled over a period of several years, leading to a long-term payment to the outsourcing company. There is also the time to find out what is wrong with your website, and when you need to make a strategic improvement, when negotiating with an outsourcing company, they will not be so happy to make any changes to you, if you want to charge another fee.

Warm tip: The choice of outsourcing companies need specialization, or follow-up will let you have been spending, you have to go to spend, or their previous investment has been wasted. Network marketing outsourcing is not cheap, if the boss understand network marketing, in the Tan Ren information, so the communication with the outsourcing company will enter their trap.

The future of network marketing will be more and more subdivided, only enough specialization to be able to operate in this system more smooth, mutually beneficial win. Enterprise Network Marketing Outsourcing also need to find a suitable company, not all outsourcing companies are suitable for their own enterprises.

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