Enterprises should actively grasp the opportunities of Weibo marketing

Source: Internet
Author: User
Keywords Opportunities grasp Intel Weibo marketing

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

This half year on the internet what the most fire, I think most people will think is Weibo, Micro Bo because of timely and rapid dissemination by more and more enterprises, in this upsurge, many enterprises also began to launch their own enterprise micro-blog, micro-bo marketing power how big? Along with the rapid development of social media, Weibo has evolved into an effective marketing tool, not only as an individual's timely information publishing system. Dell﹑vancl and other enterprises have established their own microblogging platform to carry out the new situation of internet marketing. The most common way is to use micro-blog to promote the company's Web site, the release of the latest dynamic ﹑ new products or promotional information, encourage fan messages or forwarding to expand the impact of the face.

The aim of Weibo is to communicate and solve problems for customers. On Intel's microblog, we can often see such communication and communication, for example, have Bo friends to ask about Intel's technology, and attracted other bloggers to discuss, and then Intel is very moderate to participate in a certain explanation and introduction, such a discussion will not only let you better understand the characteristics and use of this technology, And it's important, it is that ordinary users can have the same status with Intel, and everyone to discuss the issue, which is in itself the microblog to give us the opportunity of ordinary netizens, Intel has made good use of this opportunity, and ordinary users, small and medium-sized managers and IT specialists to go closer. Weibo provides a bridge of communication, obtaining the latest information from customers, and even seizing more business opportunities directly.

In addition, enterprises can use micro-blog to actively listen to the voice of consumers! Weibo is a platform for individuals or businesses to publish their own information, allowing followers to get news quickly. More and more self-centered, we always like to talk about ourselves, but seldom think how to listen. We should know that the key to business success is to listen to the needs of consumers and provide the products they need.

What should we do? Companies should first identify key words that are closely related to their business. Then go into the microblogging search, and when someone is talking about your product or service, the enterprise can respond and provide solutions. This is especially important for the service industry, where people spend a lot of time looking for the recommended Hotel ﹑ Barber ﹑ Restaurant.

It's time to do some testing to make sure which keywords are helpful to your business. Be sure to find people who are looking for information and solutions, although you may have to face some customer complaints about the product. In another way, companies will be able to get more opportunities from microblogs, and companies must remember not only to promote their brands, but also to listen to the voice of consumers. Weibo is becoming a part of more and more people's lives, and it is the more important part. Enterprises should grasp marketing opportunities as soon as possible. Original articles such as reprint, please specify: reproduced from [http://www.zuqun.org/]

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.