Abstract: The Internet's cross-border operations intensified, the earlier Tencent to 11 700 million yuan acquisition of South China City 9% shares into the real estate, the two business finally entered a substantive stage. South China City announced recently, and Tencent Holdings Limited jointly launched HUASHENG outlets micro-Internet business intensified, the earlier Tencent to 11 700 million yuan acquisition of South China City 9% shares into the real estate, the two business finally entered a substantive stage. South China City announced recently, and Tencent Holdings Limited jointly launched Huasheng outlets Micro Mall, to promote the O 2O Full channel strategy. There are insiders said that the two sides of the cooperation mentioned in the South China city entity platform Intelligent W IFI System and the earlier payment treasure purse in Hangzhou Xixi Paradise launched a free w I-fi program is similar to the best, are designed to pilot O 2O entrance.
Entity new o 2O path
from South China City and Tencent to create a full channel shopping platform Huasheng outlets Micro Mall was officially launched last week, marking the signing of the June 24 of this year, the two sides of the strategic cooperation Memorandum on Micro-trust on the public platform with O 2O features of the B 2C business cooperation officially landed.
currently Huasheng outlets in Shenzhen, Xi ' An, Nanning and Nanchang, South China City, four entities in the Austrian store, by the South China City wholly-owned subsidiary Huasheng Business Development Co., Ltd. is responsible for the operation. In June this year, the South China City released the details of cooperation with Tencent. According to the MOU, South China City and Tencent will build the W IFI Digital intelligent solution covering the South China Gate shop, carry on the business cooperation with O2O characteristics around the micro-credit public platform, establish the micro-quotient alliance, and realize the docking of ERP and CRM system and micro-trust platform in south China city.
and in the latest micro-mall program, Huasheng outlets Micro-mall plan to Huasheng outlets entities as the basis, through the Tencent Micro-trust public platform to promote the O 2O Full channel strategy, plans to cover the South China city entity platform Intelligent W IFI system to consumer shopping needs for real-time and accurate analysis, Establish a two-way interaction with customers for store information delivery and micro-letter fans, and further realize micro-credit payment.
Lin stationed in South China city
South have learned that the current Tencent Strategic Development Department general manager Lin has stationed in South China city, the implementation of relevant aspects of the work. Earlier, South China City Group chief financial officer Fong Shinai has said that the cooperation with Tencent is to build an ecosystem O2O. Through the micro-letter to join the South China City outlets members, every one weeks or every month to receive the recommended product information, and then through the South China city site under the single, this is O2O, the line of people pulled to the line.
South reporters learned that the solution is the bright spot of the South China Gate store Wi-Fi digital intelligent solution. Insiders say the systemWith the early payment of the treasure purse launched by the Universal free W I-FI program has the same. Last month, the pay Treasure Wallet free W I-fi function debut in the offline commercial complex Hangzhou Xixi Paradise Project, launched the "Future Life Square" online operation project, installed the Alipay wallet users into the West Creek Paradise, you can enjoy the free Internet service.
The person said that W I-fi digital intelligent solution is the key to the user through a PP free use of business W I-fi, merchants can be based on the location of users to push the various types of information in a timely manner, to achieve precision marketing, the above two projects are part of the pilot project, intended to seize the increasingly important O 2O service entrance.
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