Entrepreneurial Café: Platform transformation incubator packed difficult to profit

The domestic pioneering café adds new Ding. "51" Eve, angel investors, Millet Technology chairman Lei Investment Optics Valley pioneering coffee opened in Wuhan, and other entrepreneurial cafes only to do the platform, the café because of Lei and other investors as background, and has a direct investment, hatching functions. Under the influence of Silicon Valley incubator in the United States, a group of domestic investors or Internet cafes, the goal of targeting matchmaking investment and supporting entrepreneurship. Here, investors and entrepreneurs, talent recruiters haunt cafes, looking for cooperation opportunities. Domestic more famous entrepreneurial coffee has Beijing's garage coffee, Hangzhou, such as Beta coffee. However, after all, cafes are real business, they are also an entrepreneurial project, when the real entry into a catering business operations, the name of a loud investment shareholder is no longer a panacea. It is reported that at present, most of the entrepreneurial cafes are in break-even or loss of state, "do not work" of their survival path? Garage: From the profit there is also a road April 7, Zhongguancun "Garage" café ushered in the anniversary celebration. Since its inception in April 2011, garage Coffee has played a role as a gathering place for grassroots entrepreneurs. Here's a cup of coffee. A day of entrepreneurs, there are zuotai investors, there are resident entrepreneurial team. Up to now has contributed more than 30 investment projects, the fastest-growing has hundreds of employees and achieve profitability. But Garage Coffee founder Su Ying admits, "The garage is very difficult to profit from coffee, at present mainly rely on the staircase advertising fees and business services fees as the main revenue channel." The last year's basic profit and loss, but there is no flip-rate of the café is impossible to make money, so we are in the desalination of coffee and to the depth of business Services Club development. "The garage is opening up a new virtual incubation model at the turn-depth start-up service club: A promising project by the entrepreneurial team to enroll in a garage coffee selection and a deep start-up service club; By paying a service fee of 1200 yuan a year, we can get a set of 200,000-yuan service which includes from printing business card, opening account to server bandwidth. Su Ying introduced that the first phase of the club is from nearly thousands of enterprises elected 50, now the second phase has begun to start, dedicated service to the club's garage staff has reached 7 people. Apparently, garage coffee is undergoing a transition from "entrepreneurial convergence platform" to "entrepreneur incubator". Su Ying said that once many friends suggested that the garage set up an investment fund, but he still want to do a pure neutral platform, the ideal to the extreme. "If an investment fund is established, it means that there will be subjective will and not be neutral." "It is learned that, in addition to the garage depth start-up Services Club This new attempt, Su Ying is also thinking of a new model for platform development." Etta: Founder of the Coffee Alliance as Shanghai's first internet start-up coffee, love Tower coffee in the industry's small reputation. Love Tower Coffee is mainly for the early Internet entrepreneurs in China to provide some basic services, but also focus on the TMT field of angel investors and VC agencies to provide related services. At present, the Tower of Love does not needHandle the more complicated procedures, the initial entrepreneurial team through the Love Tower this platform can first show the product. For the future, Etta is working to establish more contacts and cooperation with nearby universities and science parks. In the profit model, Chen, founder of Love Tower Coffee, says many people are worried about the source of their earnings. At present, they have three main points of profit in planning. The first is the start-up period of the team and enterprises, Love Tower will be selected for the project to do a certain screening and evaluation, but also to some members of the symbolic charge of a certain membership fee, about hundreds of yuan per month. Of course, the initial entrepreneurial team or to support the main not to the main profit point. Second, the venue fees are charged for the surrounding universities and Internet companies to do salon activities. Finally, advertising fees and intermediary fees are charged to some investment agencies or internet companies. But Chen believes it is only when the project is first done that it can attract investment institutions. And in the future planning, Chen Blunt way, first of all, based on Yangpu district, and then gradually expand influence, so as to better serve the start-up period of the entrepreneurial team. Of course it's best to make ends meet at the beginning of the next quarter. At present, the first phase of the 500,000 yuan investment funds have been used up, and a part of the increase in capital. In fact, Etta wants to build a place where Internet practitioners and enthusiasts congregate, becoming a must-see for the Internet. Chen also always stressed that "love tower to support start-up entrepreneurs in the original intention has not changed." "When it comes to competition with other similar cafés in Shanghai, Chen said that it is currently doing a national Entrepreneur Coffee Alliance to build a platform for communication and cooperation." In some ways, of course, there are certain conflicts that make entrepreneurs coffee. However, the market is still very small, rather than thinking about how to monopolize the entire share of the whole, it is better to join the plate to the big practical. According to its disclosure, the current Shanghai, some of the mainstream entrepreneurs cafes have begun to cooperate, such as staggered salon time, sharing resources and so on.