Entrepreneurial state: Who is affecting our entrepreneurial outlook

Who is affecting our entrepreneurial Outlook?

The past year is likely to be a new starting point for China's entrepreneurial trend: There are so many IPOs, there are so many "battles", and of course, there are more unknown struggling people and even losers. However, both experience and lessons are invaluable resources that we have done to maximize the intensity and release of these resources at the annual conference of the founders of 2010, and perhaps we can find ourselves again.

_ Edit/Fanghao

What are the big boys thinking?

Hebo, the Angel investment chairman of Guangdong today: How to be an angel investor, I have several feelings: first, the project I can not hear understand. It's clear to me that I have a little bit of understanding of this piece, make angel investment must do oneself familiar with; second, the investment projects are relatively miscellaneous, but I have a core line, it must be directly related to consumers, I think my own expertise is the understanding of consumers; third, draw boundaries. I am an angel investor, and the management team is how the division of labor, how the border, this is very important.

Why he thought: no way, what total single-handedly to create a robust, after the angel still favor the consumer market, a long time ya, 7 days chain, Noah Wealth, nine drill nets, love Kang Ambassador, line online under all and consumption, this is called trained bar.

Han Court Hotel chain founder and CEO Hanting: in China to do a very good, excellent entrepreneur, should be a hybrid model, need to penetrate the Chinese and western. A lot of "returnees" came back to start their own business, a first fall; China's grassroots entrepreneurs from the bottom up also encountered many problems, so as a prominent entrepreneur should be through the Chinese and western, the West and China's entrepreneurial environment, have to know China's characteristics, but also understand the Western rules.

Why he thought: Ctrip, such as home, Han court, what have in common? First, the customer base to more traditional and more traditional, extensively, who has not hit a point to live a shop; second, the background operations to be more complex and complex, without a strong IT system, everything to zero. In the eyes of hanting, this is through the Chinese and western.

Noah Wealth Management company board Chairman and CEO Wang Jingpo: We used to think of ourselves as a small and beautiful company, because in Europe there are many hundred years old shop may not be very big, but also do very well, we started from this angle to think, completely did not think how big, to grow how fast, is small and beautiful is our positioning, and then Shen voted us, he felt that a company does not develop is to die, there is no way to face competition, so we also experienced a strategic adjustment.

Why she thought: first met Hebo, and then make Shen, behind a good operating private equity fund husband, Wang Jingpo miss "big and beautiful" are difficult!

SouFun Chairman Tianquan: People always ask me how I feel about the IPO, I say we are boiling out, is also waiting to come out, this boil plus and so on, equal to our peaceful development. Feng once said that greatness is to boil out, search the house is the old person of the pioneering world, is also one of Internet earliest company. We have been through business for 11 years, from 1 cities now boil to 70 cities, covering 106 cities, survived the financial crisis, there are many real estate regulation. My understanding of entrepreneurship is that the wait is still to wait, the boil or to boil.

Why he thinks: No one is better than Mo always more suitable to say this remark, think about it, a born in the era of Web1.0 Internet companies, in the "Web2.0" as a noun are rarely mentioned by the time to complete the IPO, quite a "veteran cadres again" flavor.

Huang, Chairman and CEO of the Amber Education group: The whole university education has been developed from elite education to civilian education, which has led to new business and new market appearance. Amber started with venture capital, the power of capital let us quickly occupy the strategic location, our strategy is very simple, is to enter the regional market, the integration of the best team in the market. So for a long time, Amber has been doing a lot of integration. Looking back over 10 years of development, capital has helped us to make planning and strategic layout more leisurely and to achieve our rapid development.

Why does she think: Some people say that do not understand the amber, a VC or PE total investment over the IPO financing scale of the company, what do you want to do? In fact, Huang has made it very clear: to enter the regional market, the integration of the best team. Therefore, whether to accept the VC or to achieve the listing, for Amber, the difference is not, the key is to have the money to implement the strategy.

NET founder and CEO Cheng: We do happy things depend on happy people, have a lot of friends will ask me the secret of the development of the net, our secret is actually the team. Some people say why don't you say something about your ace? In fact, I really do not have any unique skills, I speak is my real feelings, our development is entirely by our happy team. In the traditional enterprise, perhaps the enterprise has how many funds, has how many resources, has how many relations, has how many customers, may these all be more important, but I feel that in the Internet industry, all other factors can be regarded as zero, the human factor can decide everything.

Why he thought: a Mentougou peasant, also did not go to the formal university, completely by virtue of the struggle to go to today, no "nature" values really difficult. Obviously, this has affected Cheng's view of the team.

Chen Chairman of the Thousand Oak group: In China's TMT field, the future opportunities belong to the following four directions: the first is a bitter haha thing, three mountains do not want to do things; the second is far from the money; The third is the heavy-asset company, which is the asset that takes time to accumulate. Fourth, the Internet and technology as a tool for enterprises. At the same time, the three directions are not the future of entrepreneurship: the first is the fashionable things, such as the video site of the year, the second is a good deal; the third is wireless internet, because the mobile operator's voice is too big.

Why he thinks so: This is Chen a boat version of "Three not four must have", some people say this is in the smoke bomb, confuse opponents, in fact, look at the product line layout of the Thousand oak will know-chen indeed in the confusion of opponents!

360 Security Guardian Chairman Zhou: Although the Chinese internet has been excessive plagiarism, but plagiarism is a large company's patent, small companies rely on plagiarism is no way out, will certainly drown in the midst of numerous clones. Because plagiarism big company's business model, you have no money, two no one, three no commercial resources, if you can not unconventional, different, you copy big company meaningless. Rumor has it that a couple of companies are scared. As a new start-up, you must turn innovation into your culture and endure the temptation of plagiarism.

Why he thought: All said Zhou 祎 aggressive, in fact, he engaged in the United Front is hooping ...

Founding and implementing partner of Sequoia Capital China Fund Shen: What kind of genes should entrepreneurs have? My point is: I love what I do, products and services have been tens of millions or even hundreds of millions of users welcome and support for the most important return; Do a career that is especially good and can chase a hot business model, but realize that you may not be the best person to prepare for the business model; The last surviving entrepreneur and entrepreneur is probably the one who laughs last; A leader or CEO is a strong driver or executive, but the complementary skills can make the team more profitable.

Why did he think: Shen's genes are too unique: investment banking, and then venture, and then into the VC, basically the listing of the chain of all aspects of the industry, he and his partners to maintain the current height of Sequoia China?

Microsoft Global Senior Vice President Zhang: One months ago I read a report that the U.S. technology advantage is weakening, China will become the next technology leader. This may be because the United States has a strong sense of crisis, so entrepreneurial need to have a sense of crisis, but also to innovate, more critical thinking.

Why he thinks: the number of patents applied by Chinese companies has been rising in recent years, but at the same time there are a variety of "shanzhai" products are emerging, the United States should have a sense of crisis, China needs critical thinking.

Qing Branch Group founder, CEO and President Gavin: for the VC industry, 2011 years will look like? I think there are two keywords: one is explosive growth, the other is competition. For VC and PE, now the most painful thing is not to find a good project, the most painful thing is our "Beauty" (project) was robbed by the brothers. Anyway, it's really our biggest heartache. VC often is like this, in a table to eat, everyone on the table laughing, table everyone is robbing business. As an investor, it's time for us to be very miserable.

Why did he think that: 2010 1 ~ November, Chinese enterprises A total of 416 listed, the total financing amount of 91.336 billion U.S. dollars, accounting for the global total financing of 55.4%. Therefore, Guang said the explosive growth and competition, integrated into a piece is "explosive competition", this is the table laughing, table mano scene. 2011, can we be calm?

The future of electronic commerce

Alex, managing director of Jinsha Venture: Speaking of electronic commerce, whether from the point of view of information interaction or from the perspective of trading, I think every entrepreneur and investor will inevitably think of Jack Ma when they look at the business plan, think about how he thinks about us and how he will respond to some of the pressures we have brought to him.

Lan Partner Chen Wei: I don't think that because of the existence of Taobao there is no opportunity for others, instead, I think Taobao has done a good thing for the whole market, first of all, it helps entrepreneurs educate users, I remember a few years ago my family online shopping, through Alipay to buy things, this process Taobao has made a great contribution, Now if the previous global website, not Taobao site is very familiar, know how to do the transaction, this is very good.

NET founder and CEO? Yang Hao-hu: I think startups are worried more about this earlier, we will be more worried when we are in the 2005 and 2006, when the funds are not enough, but the more we find out, the bottom line is how your company can do it, or how quickly you run, how fast you have done it, You give the user the choice experience is very good, he certainly will choose you.

Wang, founder and CEO of Dunhuang Network: I think the next e-commerce has two very important trends: one is across the individual application, then there will be more small and medium-sized enterprises and even micro-enterprise began to use E-commerce Grand exhibition; In addition, E-commerce not only in the regional market to play its advantages, but also in the global, Especially the high level of flattening, integration, and micro-economic development era, contains a lot of business opportunities.

Jingwei Chinese partner David David: I also think, in the end E-commerce is a small bubble or a dial? In this field, there is the Internet experience, to find a relatively differentiated market, to find a good product and service team, may be more difficult two years ago, but will soon feel the way. So our challenge should be to have a good team and find the way we are brave enough.

Michael Bag founder and CEO Yehai:?? I remember a time when I put forward a concept: digital products and physical products. The original Internet applications are digital games, is the number of growth. In fact, as long as find a way, there is input, find the right people, the number should be very fast, a year to turn 10 times times, 100 times times is possible. But physical growth is not a day or two. Online retail one-month doubling is normal, but a factory if one months double is very scary, you look for suppliers to double it is not so easy. So whether the future of online retailing is doing well or doing it in the long run is a matter of coordination between digital growth and physical growth, and whoever solves it may grow.

Behind the IPO boom

Enlightened VC managing Director Luo Zhuo: 2010 is a good year for domestic IPOs, and we have three companies listed, which is really good. What I want to say is not to say how good this year can be, is not to see the market is good to start a business? Not at all. Early investment is also about discovering value and helping these valuable teams grow. The return of the first money we cast, calculated at the issue price, is more than 300 times times the number. There is nothing to brag about, but on the contrary, we think that this thing is valuable and meaningful for 10 years. This is mainly to say to the entrepreneur, you have to have this mentality, do not think about the wealth tomorrow. In fact, we have made a lot of efforts to achieve today's success.

Intel Investment Director Guandacheng: In terms of investment, not only is China, the world has rapid growth, in November we held a summit in Intel, the site we announced 18 investment, the 18 investment in 11 different countries to do, so the world has been in a better direction of investment. In the IPO market, China-related markets have a good development, such as Shenzhen, Shanghai, Hong Kong Three markets globally, the 2010 IPO market is also in a leading position. And we see a very interesting direction of development, there are some start-up companies, initially hope to become foreign companies, hoping to go abroad to the listing. In fact, in the 2009 can be seen, many entrepreneurs want to stay in China, but also see China's SME board or GEM, is a good potential. Of course one of the important factors is that the PE value is a little higher.

Deloitte China partner Fu Jianshu: is the IPO the end of the enterprise or the starting point? From my personal experience, from the past ten years to now, to help the enterprise listing has been successful, but also unsuccessful. After some of the listings were successful, now some have been on the five or six-year period, but the development of the steps are not the same, before the problem we also and the new Oriental Yu did some communication, he is also talking about listing is a starting point, after the listing has a lot of pressure to ensure that 30% growth and so on.

Beijing Digital Video Technology Co., Ltd. Chairman and President Zheng Haitao: I agree with the view that it is important for a company to have a name. The name of the gem is also very important, it can always remind people to start a business. Although our goal for a decade ago was to go public, did we reach the target after the listing? No, that is just the first phase of the goal, is the first phase of the end, but also the beginning of the second phase.

Yanggo, chief representative of the New York Stock Exchange Beijing office: listing is the starting point or the end point of the enterprise, completely depends on the entrepreneur's own mind and baggage. Some companies have gone public and have been lax, feel that after the listing of life is very big goal reached, and the mentality has changed, before the mentality of entrepreneurship, after the listing seems to have been successful, and began to enjoy some, many of the chairman of the company after the listing began to change, change rooms, and even some began to buy private aircraft. So it is the end or the starting point, it is entirely in the entrepreneur's own baggage and mind.

Yangqiang Education Group board secretary, Capital Operation director: from the IPO after the expansion of mergers and acquisitions, I would like to talk about a point of view, there must be expansion or mergers after the pressure, in the process of doing this should insist on the quality of their own, because even if you rely on mergers and acquisitions rapid expansion, after the merger of an organization, Whether you can get this organization to integrate with you and achieve rapid growth is still dependent on whether you have endogenous growth. From the perspective of endogenous development and mergers and acquisitions, the core is the ability to have endogenous growth.

How to build a brand at the beginning of business

Beijing Yi Ma Online Technology Co., LTD. President Kosching: I think a corporate brand to start from their own name, your name is your brand inside the first hair army. Our company 2004 years of Entrepreneurship, when the brand is billion hair. What good is this? The customer will remember it as soon as it comes. So in the Internet field, how to take a let your partner, your users remember the first name, especially important. So it's important to take your name first.

Xinya Media executive President Heng Xiao Yang: brand is the business of entrepreneurs. In other words, the brand is what an entrepreneur does for a lifetime. I think the advertising company is not credible, advertising agencies are not trustworthy, consulting companies are not credible, the corresponding brand managers are not trusted, because it is not their children, they are just to do a job. With such a judgment, you can combine your lifelong requirements with your brand requirements.

Shunya International Communications Group chief Strategic officer Liu Nue: But I think the brand is not only his parents, but also around his relatives, including the community, because it is impossible for parents to take the children forever, he has to go to the nursery, but also to school, there are a lot of contact points. At the same time, I think in the process of doing brand must take comfortable as the principle, in addition not infatuated with beauty and Tomio, must find the concept of matching their own brand, but also have their own rules, and gradually find the most economical way to do.

I miss you. Chosu, Vice general manager of Beijing District, JuJube Industry Co., Ltd. the birth of a brand has to go through at least four stages: the first stage is the beginning of the creation, this phase how to achieve sales revenue, the realization of net cash flow may be more important; the second stage, when the enterprise has a certain sales revenue, this time may have to pay attention to brand building, But at this time of brand building is to achieve rapid growth of sales as a prerequisite, brand building is only auxiliary; the third stage, the enterprise already can resist certain risk, basically will not have too big survival problem, at this stage, the brand construction needs to have certain investment or certain attention, it is the brand construction promotes sales income growth Fourth stage is to rely on the brand to make money, that is, by the brand to stimulate sales revenue growth.

Zhao Dongping, director of online sales and operations, Google (China): I think branding and marketing are two concepts. is marketing aimed at branding or short-term sales opportunities? One of the things I want to clarify is that marketing is just an important channel, and if you use Google as an example, Google has made its own brand advertising since last year, and hasn't done it in the first 11 years of its business. Why does its own brand still have a certain meaning? In fact, your brand is built in every aspect of your company's operations, relationships with your customers, and relationships with your employees can help shape your brand.

Poly-Sheng Wan Vice President Wang Nan: In the early days of entrepreneurship, I think we must first practice the internal strength. In fact, the first brand relies on your products, there is no good products in the case, you hit the more money to die faster. So I think the initial stage of entrepreneurship should be pragmatic, their products do a good job of their own products do not cultivate the time to go out into the lake only one result, that is someone else hit the ground.

Entrepreneurship and Employment

Gaoyong International Human Resources Co., Ltd. founder and president of the company: now the market to find someone really difficult, we chatted for a long time, we pushed the door and out, I estimate the founder encountered problems or how to find the problem of people, I need to find. The process of looking for someone, you need to clearly find what kind of people, entrepreneurial affirmation is a long and a little boring process.

People all education Group President Duqui: Why is it difficult for startups to recruit? Here are two misunderstandings: the first misunderstanding is that we always want to find people with ability, but for startups, the ability of people tend to not turn to our pick. Because the enterprise is to grow fast. But what are we looking for in return? But the quality is not easy to see, the ability is manifested. Quality is a need to spend time and effort, even to do some special design to find ways to see. Why do colleagues introduce good, because they have experienced, they have been together, many of our employees from customers, including myself are the first customer, and then a team member.

Happy Net founder and CEO Cheng: In the Middle Ages bacon said knowledge is power. It's been hundreds of years now, and if the bacon had been cured very well, the time had passed so long that the bacon had gone bad. When people said that knowledge is power, because it is the ignorance of human period, is very ignorant, there is no knowledge, so to seek knowledge. Today, knowledge is very much, and the replacement of knowledge is very fast, you know no more knowledge is not particularly useful, you need to master the latest knowledge as soon as possible, you need to learn ability, so we think that compared with knowledge, experience, learning ability than knowledge, experience important 100 times times.

Also buy the NET Chairman Shang: I personally think that a very good way is to have three people around the core team, this team may be their own classmates, their customers, people around the contact for a period of time after feel a common pursuit, this is not replicable. Set up such a team, then to build 10 people around the team, these 10 people through the recruitment, through the internal promotion or through the introduction, you can maintain a certain amount of liquidity.

Beijing Jian Road E-commerce Chairman Chenhaimai: The introduction of people is indeed very valuable experience, it is important to the corporate culture has been a transfer. Our company's employees do have some acquaintances introduced, and our company has a great reward, if the referral to three months still, to reward a large amount of money. First, he would choose a similar person, and second, he would pass on the culture, and it was important that he had a sense of identity. Especially in modern society, when people find it particularly difficult, it is indeed very valuable.

Li Yong-wei, president of China Public education group: Key to what is Germany. Different companies have different understandings. My experience is that the essence of virtue is good, the nature of good is not willing to hurt others. We employ a variety of ways, including internal recommendations, colleges and universities, and so on, this is a technical level can be discussed. I graduated from Peking University in 1999 did not go to any enterprises to start a business, my family is very poor, my father and mother wages are very low, I started the hardest time, 600 of dollars of rent can not afford to pay, like this enterprise how to recruit, how to select people? This kind of enterprise wants to really recruit, the choice person should do well two: first completes oneself, the second completes your company. You really do the business well, so that everyone can see the future, see hope.

What kind of entrepreneur do angel investors prefer?

Liao Li, professor of Economics and Management College, Tsinghua University: In the United States, angel investors are investing with love, not only to invest in you, but also to bring you a lot of help. But they will do in the voting personality investigation, although I this money is with the love cast, is wants to cultivate to support you, I cast the time all must make the strict choice, moreover the investment agreement is very rigorous, this contract spirit has been carried out throughout. But we look at the Chinese angel investors a lot of it is not so, one dizzy will give you cast.

Lenovo Star Angel Investment deputy general Manager Lu Gang: Due diligence on entrepreneurs I will certainly do, why do? Entrepreneurial one is doing things, one is a person, root in life. Do education or sell products, those products are carriers, you are what kind of person. How to see this person? I don't know you, I certainly do due diligence. I'm trying to figure it out and think it through. This man has a spirit of contract. In the long-term business process is the need for the spirit of the contract, as investors, to sign a deal with you is also training you. This is a process, do not feel that the contract is a constraint.

Pioneer Workshop producer Macan: There are several qualities that I would like to cooperate with or fit in with, first of all I think that this person should be smart enough, if not smart enough to communicate is difficult, and the second is enough perseverance. These two traits are not too much when they appear in the same person. These two points are in the first place. The second is that this person must have the ability to admit mistakes; the third is to have leadership, your level is reflected in many aspects, the simplest is the knowledge of people and personnel.

Famous angel investor Xiaoping: Standing in the investor's angle, an entrepreneur speaks to me, I will think my brain is not hot, scalp hair is not numb. If hot, heat to the last faint, at this time I will cast. Conversely, if I have to think about it, I usually don't vote. I thought that the company that I was going to vote for was generally a failure. When you go to find angel investors, with simple and clear stories to understand, the average angel investors are more stupid, the money. He just wants to give young, ambitious, energetic, charismatic people a chance, so you have to learn how to move him, make him hot, and convince him that you have the ability to communicate.

Famous angel investor Shire: I think young enterprises first look at people. I have repeatedly said on Weibo that the entrepreneur is a special material, he is very enjoy the process of torture, can not enjoy being tortured can not innovate. First of all, I would like to ask one thing, this thing is not to be done by the person who will do it, only the people who are willing to do it, success is accidental, failure is inevitable, otherwise we have already done jobs.

360 Security Guardian Chairman Zhou: I also received a lot of business plans every year, we have to puny, with the dream of changing the world, but from a point of view. Early entrepreneurship, especially looking for angels the earliest stage, must be from a point into.

Well Khon Search founder, CEO Ning: to invest in a team, I mainly look at two aspects: first, whether this person's mind is clear, this is very critical. In fact, in the entrepreneurial process, you will find that the environment change is very complex, the whole world competition situation, market, user demand too many factors, you can in the colorful surrounding environment to find what you should do, rather than drift. You go with the flow is finished, if it is the smallest pressure to move, or to the best direction to move, after a long time you are in situ, second, to have a very open-minded attitude. You have to have a very clear sense of self: What I can do, what I can't do.

Where is the chance for TMT?

Intel Investment Director Wu Zonghui: When it comes to wireless internet, it talks about a problem that everyone is concerned about, wireless internet for so many years we have always thought that there is a future, but has been a bit restricted and development of the limitations, now with the rise of wireless internet terminals, the growth in recent years is very large, Do you think the wireless internet is spring? Who will be the winner?

IDG Capital Partner Li Junjun: First, mobile internet really become an interconnected mobile network, should be a great opportunity; second, after so many years of e-commerce, user accumulation, user habits, including traditional enterprises to e-commerce development, I think there will be a lot of opportunities, is not to say just have Jingdong mall, There are many specific industries that will certainly have a chance. In addition, business-to-business this piece, as long as stick to it, there will be opportunities.

American Mission Network CEO Wang: I think the purchase of this thing itself has the existence of value, to consumers, get consumer recommendations, get depth discounts, much better than other ways. This model is good, many people do, thousands of homes. But there is no difference between people who want to buy. Like the Beijing marathon, there is no difference between 5000 or 10,000 applicants.

Fast Schoolbag CEO Xu Zhiming: We are just listed in the online bookstore for several months, we and when, the greatest difference is that our books are few, we have only hundreds of kinds. The second difference is that we can send the book to the door in an hour. I think E-commerce solves two problems. When and where excellence has developed, including the US Amazon model has been relatively successful, our goal is not high.

Analysys, Chairman and CEO of Analysys International: for entrepreneurs, first, we are going to see which is the trend today, if this thing is fashionable, you think just beginning, feel still have the opportunity to do, you should do, this is I do not agree with Chen; second, mobile internet is just beginning, the opportunity is very much; We should not just stare at the opportunities of the company, more to see business-to-business opportunities, China has tens of millions of small and medium-sized enterprises, there are so many industries, in the future with the Chinese Internet process, all walks of life with the mobile internet will have a great opportunity to transform the traditional internet opportunities.

Beijing hundred points Communication Media Technology Co., Ltd. CEO Zhang Fulian: I think the next climax of the Internet is the mobile internet, first, mobile phones will replace the PC as a personal information center. Chinese computer users are now 300 million people, using 3 hours a day, Chinese mobile phone users are now 800 million people, using 16 hours a day, "so the potential mobile internet opportunities are PC Internet 14 times times; second, China has a large mobile internet user community." According to the latest data released by the Enfodesk think-tank, China Mobile internet users will reach 300 million at the end of 2010, and the net income of China Mobile will reach 63.3 billion yuan in the year 2010. Third, China Mobile has a higher internet penetration rate than the US.

Day Tour COO Han Jing: It is said that the life of small and medium-sized start-up companies is 2.9 years, our company from the beginning of 2008 to now just experienced the threshold of 2.9 years, we are not yet a successful enterprise, is working the road, our company now positioning is the internet and wireless internet, The future is a three-net integration of interactive entertainment mode.

How does the traditional industry connect with it?

Qiming Venture partner Donshau: KFC is the largest restaurant chain company in China, the average one store service 440,000 people, it is not the largest in the United States, but a shop serving 60,000 people, is China's largest chain also has a lot of room for growth, since so, today's first place is not necessarily the first in ten years. The last thing to succeed is to do a good job of either or both. You cannot be a sustainable enterprise without data management and effective management of existing resources.

Jia and a product chairman Liujingjing: Traditional industry is the most traditional and most popular, the competition is extremely tragic, if rely on traditional innovation may be difficult to have super competitive. Management Innovation I think the information means is the best tool, it can let you and the traditional industry grafting produce 1+1>2 effect.

Chunai (Tianjin) Health supplies chairman presented: We do condoms, in my opinion, information is two points: first, our business needs can be applied to it, to improve our efficiency; second, our target customers are deeply influenced by information, we need to analyze and study their consumption habits, The use of information technology to promote our products.

Hello, deputy president of the car rental Cai Lihong: I think one of the biggest features of the car rental is that our entrepreneurial team is the original it background, our sense of it in the industry is a little advantage, because after all, we are from the angle of it into the traditional industry. The competition in many traditional industries said the last one is innovation, a hi car rental in this area has also done a lot of the first, such as car door-to-door, car child concept is our first thought in the industry.

Friend Business Network general manager Feng Yu: About Enterprise information, I did 2007 to 2010 comparison, 2007 time Safety first, to today's security has been reduced, because we have a good understanding of cloud computing. Now the business need is to be able to control terminals anytime and anywhere, which is a lot of bosses pay attention to, whether it is money, inventory or marketing, he can see anytime, anywhere. When he does this model, it's hard to do without an IT system support.

Germany and Capital Partners Zhao: the Internet, the innovative tool for traditional industries, especially the consumer sector has played a subversive transformation, what happened in the decade? My personal experience is the change of consumption habits, the Internet 10 years ago as a prototype just appeared, we feel is a good tool, At that time, we think of how to gather users, but how to improve the competitiveness of enterprises, how to improve the profitability of the enterprise is still a question, a big question mark, to today it seems that the Internet in the consumer industry has produced an earthshaking change.

Clean energy: After madness

Beijing Pell Excellent Technology Co., Ltd. General Manager Jiang: We are engaged in the contract energy management model of the company. I feel that this is a very bad model, because it is to assume the user's various risks, including credit risk, technical risk, engineering operation Risk, take all the risk. There are three types of contract energy management, that is, sharing, contract and guarantee. Sharing is based on a certain proportion of the share of income, which in the way of bookkeeping has a great flaw, annual, monthly income is not the same, you signed a 10-year contract, the annual receipt of money in the financial ability to reflect, that is, maybe after I have invested money, my financial statements are difficult to see, and then to tell others stories, Need to speak very well.

Arctic Light Venture partner Yang: The energy storage industry has two challenges, one is how to stabilize the braking technology, because the traditional technology is big is a high challenge. Another challenge stems from the user, which is that the market mechanism has not yet been established, that is, who will pay for the storage. The situation now is theoretically how much electricity the wind power will charge, unless the wind power endangers the safety of the grid. So in terms of power generation, they have no incentive to buy storage energy.

Beijing Universal Century Technology Co., Ltd. Chairman Huzhenhua: The policy is not mature, because China's research on energy storage is relatively short, there are at least 500 large projects in the world in the past 15 years, none of which is done in China, leading to the lack of a solid theoretical basis for current policy research. Including the economic benefits of energy storage, the establishment of some models, exactly how the storage can bring about changes in the whole system, without these solid research results issued by the policy is difficult to introduce.

Tianjin Guo Yun Biological Technology Co., Ltd. Chairman Lu Lichuang: A few years ago, I think I can make the biological material is successful, in fact, now it seems that the material can be manufactured, from the laboratory technology to industrialization, the difficulty is also very large. But this is not a sign of your success. The larger problem of materials is applied research, how do you process the material, finally become some products, finally used in the market, light the material to make, the general company and the General people are no way to use, so in the application of research, in its manufacturing process, these problems have to be solved, These are our original entrepreneurial team and resources are not satisfied.

Wang Zhijian, general manager of Beijing, China: it is relatively easy for an enterprise to complete an innovation, but it needs to be able to innovate continuously. First of all, technology itself is constantly developing, itself needs a process of continuous innovation, in addition, the market will continue to generate new demand, we need to respond to the needs of the market. But the whole process if an enterprise does not have a continuous innovation capacity, it may be in the development of a few years is good, but the longer time may be a bigger bottleneck.

Tsing Venture partner Lihui: Investing in the industry looks good but rational. The first is the right direction, whether investors or entrepreneurs; the second is the right person, who needs to have the capacity to contain and integrate resources, or to learn, and you can begin to understand nothing at first, but also execution and patience, a process that moves from one stage to another, from one success to another, It is also important to continue to be patient.

The crux of the health of biotechnology

Orchid Asia Investment Director Li YU: Biotechnology health may be a double opportunity-driven field, on the one hand, with the development of the national economy, we pay more and more attention to health care investment, whether the government or the people, people's propensity to spend more and more strong, there are market opportunities. At the same time, it also has an opportunity for institutional change, the health care reform in a variety of positive and negative news, which is the focus of social attention, objectively also shows that the opportunity is huge.

Wang Hai Kang Xin Technology Co., Ltd. President into: in the medical industry, a business to survive, I think the need to have three characteristics: the first is the technology leader, whether it is medicine or equipment, the international technology-leading big-name enterprises will still occupy a certain advantage; second, ordinary consumer goods must have enough low cost, And the basic medical care medicine to match; Third, everyone is digging gold, I am selling jeans, is to do it, real efficiency, data, services and other valuable projects dug out.

Zho Bing, general manager of China Fund Investment: I think there are two trends in the field of biotechnology and health, the first is that the concentration will be more and more high, especially in the manufacturing sector. Another aspect, its division of labor more and more fine, has a large number of management services, health services in various aspects of the enterprise, in the industrial chain plays an increasingly important role.

Zhang Ligang, President of Ai KANG: The biggest constraint on the development of China's medical industry is that the doctors are tied up, do not allow them to flow, China's best hospital is the three hospitals, China's 1.3 billion population of about 500, Chinese registered doctors about 2 million people, the best doctors are highly monopolized in 500 three-armour hospital. In order for the industry to develop, it is necessary for the doctors to flow freely, and only in this way can other medical institutions have the opportunity to replicate the experience of the experts and cannot replicate if they are not allowed to flow.

Thai state Biological Group CEO Zhao Zhaoming: Now many of our high-end products are derived from foreign countries, including electronic products are large companies such as GE Production, the industry can line or inspection line, small equipment are millions of, tens of millions of imported from abroad. Therefore, on the one hand, we need to be protected from the funds, and a large number of imported talent, our country in human resources at present compared with foreign developed countries still have a very good cost advantage.

Addicts founder Bei: Regardless of Johnson or Roche, they may not encounter too much resistance in the short term, but we have seen many listed companies in the country, such as jiuan such enterprises, their production of sphygmomanometer in the domestic success. In the market competition, in addition to macro-competition, there are micro-competition, when we in the micro competition in a battle after another win, the entire campaign should be able to win.

What entrepreneurial environment do entrepreneurs need?

Jian, director of China Entrepreneurship Research Center, Tsinghua University: Ladies and gentlemen, some of them are government-backed, with government background and non-government departments, but they are also very interested in entrepreneurship. Our topic is about entrepreneurial environment, I would like to ask guests, in the next entrepreneurial environment, which two things are urgent to solve?

Rei, deputy general manager of Bank of China Merchants Bank headquarters: I feel that in the entrepreneurial environment, the government must let go, of course, need to take some support measures. But I think more important is the entrepreneurial environment should be market-oriented, not dragged to talk about entrepreneurial environment, but to use the angle of marketization. When we help companies grow up, they have business interests, and the model will last.

Shen Xiaoming, deputy Director of Finance Bureau of Suzhou Industrial Park, Vice Chief of SME Service Center: I think that there are two aspects is more important, the first is the policy environment, because the start-up period of the development of enterprises have two more important needs, one is the demand for funds, one is the demand for talent, should be in the conditions of the policy allows the enterprise a lot of support. In addition, the construction of service system should contain multiple levels.

Hangzhou East Software Park Chairman Song: I think as an enterprise, the most important thing is the ability of market survival and development. Now the development of small and medium-sized enterprises, development environment than in the past, why? Because now every industry has the boss, many industries there are monopolies, emerging industries have great risks. If these enterprises want to grow up, they cannot get nutrition from the market, the biggest difficulty they encounter is this.

Deloitte China chief strategy Officer Yan leaked: when we talk about the entrepreneurial environment, there are two important aspects, the first is the government, because the government's most important role is to create an environment in which entrepreneurs are more likely to succeed. The second aspect is VC, PE, including financial institutions. From China's entire entrepreneurial ecology, we need to have more VC focus on the early, at this stage, too much VC is focused on the middle and late, already on the market.

Qi Yuwei, Deputy Secretary-General of Shanghai University Students ' Entrepreneurship Foundation: We now have too much money in the back end, last year more than 30 billion yuan funds, 80% are put into the late, the front of the money is very small. We look at North America, there are more money in front than behind, some say twice times, some say three times times. If the saplings are gone, how can they become the forest? Is that the front must be a lot of input, there are so many young people, we give them to fertilize or water, the back can grow up.

Source: Entrepreneurial State