Entrepreneur's paradise: A person and a group of people's "garage"

Chaoxiao Pan Wei Garage Coffee is located on the two floor of Xin Ding Hotel, Haidian West Street, compared with the 3W coffee on the street next door, it looks "rough": a 800 square-metre rectangular field, with a few rows of makeshift tables, and a similar oil and gas pipeline with a black plastic casing on the ceiling--the store, like its name, is more of a garage. For the origins of the "garage" name, boss Su Ying has explained many times to the media.　　In the United States, Low-cost garage, is the birth of Hewlett-Packard (Micro-blog), Apple, Microsoft (micro-blog), Google and other well-known enterprises place. "Waiter" Su Ying: On the media microblog in the café, Su Ying called himself "the waiter of the garage coffee". If you sit in the middle of a café, can hear his quite magnetic voice, with the "Run Hall" displacement, from all directions: the first 10 minutes in the south of the office area, with a game development of the entrepreneurial team to discuss the design of a function; the next half hour at the northwest corner, meeting the Phoenix Technology channel staff for the evening salon. And then, in the east side of the bar, greeted a colleague from the old club Blue Flood Company (ChinaCache).　　Before starting the garage coffee, Su Ying was the investment director of Blue Flood.　　If he does take a nap, he may come over and clap his shoulders, "a team has brought fresh stuff and come and see it later."　　An entrepreneur who is building a SNS website says that "Su Ying is playing the role of a catalyst" in a loose platform like garage coffee. According to American Ory Blefforman and Rode Beckstrong's definition in the "Starfish model", the catalyst refers to the decentralized open organization, "the person who initiates a circle and retreats into the background." "Garage Coffee founded 1.5, Su Ying can casually say the story of more than 100 entrepreneurs, storytelling activities often last until late at night."　　He wrote on Weibo: "I've been chatting for the most of my life."　　For different visitors, Su Ying a recurring task, from his mobile phone address book to find the right contact, a phone call to the café, or from the presence of people found matching objects, to facilitate the meeting again and again.　　such as children's teaching robot entrepreneurial team, tai-dimensional vision, through Su's understanding of the team to do solar equipment Kinna Mammoth Browser, the inventor of Ji Shu, was Su Ying pulled to the garage, dazed on the ground of the news broadcast screen; the entrepreneur who returned from the UK was introduced to the Internet predecessors who also worked in the UK in the early years. After the previous set of people hooked up to the line, Su Ying to the next place. He told reporters that since the garage was founded, he has not personally invested in any entrepreneurial team, "a lot of ideas poured."　　Recently boarded the Jingdong Mall (micro-blog) Home "Lehuaiyua", is the only one of the garage out of a traditional food project, Su Ying to from Hunan, with 800 acres of land entrepreneurs, provided the use of electric business platform, as well as the traceability of two-dimensional code to create a marketing proposal for the selling point. The above SNS EntrepreneurshipThe reporter said, "Sue will appear when needed, to integrate different people into their own network of relationships." He will make suggestions, but will not dominate your personal plan.　　"Garage mode:" From the beginning of a year, the garage coffee leap red new and old media, science and technology blog, local media, CCTV, and even Germany's "Der Spiegel", are competing to publish the garage and Su Ying reports. People ask Su Ying to sum up, what is the model of the garage? Su is difficult to generalize with words.　　The reporter spread out a piece of white paper, in the middle of the garage coffee, please Su Ying the elements he can think of to fill in (as shown in the picture).　　According to Su Ying's original idea, garage coffee is an open office space for entrepreneurs to offer a low-cost entrepreneurial environment. "I can't think of it from the beginning. "Su Ying said.　　It is described that garage coffee is the O2O mode (online to offline, offline to offline), the Internet's social model transplanted to the offline, made the entrepreneur's real-time communication community. In fact, the operation of cafes, and software design, there is a continuous "patching" process. "There is a huge pool of entrepreneurs, and everyone has fresh ideas and inspiration."　　"Su Ying said. At first, a friend questioned Su Ying, running a café was a losing business. Indeed, the income from selling coffee is simply not enough to support the day-to-day operation of the garage.　　But the ways of making money are emerging with the activities and ideas of entrepreneurs. One day, an admiring computer student asked the receptionist, "does the garage T-shirt sell?" "So there is a new commemorative T-shirt.　　With the advent of the summer, Su Ying is considering introducing the night bar supply plate at the customer's suggestion.　　At present, in addition to the basic sales revenue, the garage's profit mainly from the corridor of hundreds of thousands of per year advertising sales, as well as garage Coffee Club membership fee of 1200 yuan per person per year, considering the allocation of resources efficiency, the first group of members limited to 50 people. By working with vendors, the garage has saved a lot of hardware and equipment and has won a shared device for the start-up club. Previously, Aliyun has provided cloud computing storage and bandwidth to garages, while other vendors have provided remote AN Choquan model testing services and free mobile app real-machine cloud testing platforms.　　There has been a recent collaboration that has excited Su Ying: Microsoft is committed to providing garage entrepreneurs with free Windows operating systems and Office Office software.　　From Monday to Friday, garage please come to fund, bank, law, technology and so on all fields of professional professionals, full-time clerical, for entrepreneurs to provide entrepreneurial advice. As for the other docking cooperation in the café, Su Ying do not have to intervene. An online event platform entrepreneur said, "We came here spontaneously, first looking for investors, getting the idea of team formation, and then finding team members." "Ink Weather founder Zhao, who settled in the garage this May, launched the garage open source technology team to provide open source technical advice for entrepreneurs here." "All inquiries are free;The problem of skilled personnel. "Zhao said.　　Su Ying that Zhao's open source group could develop a training program for technology in the future. "Can hold a regiment to keep warm, but do not imagine a hotbed" June 26 night, Su Ying wrote an entrepreneur's story on Weibo: "A former resident team, in Beijing 3 years of running out of ammunition, ready to go back to the low cost insist." Today, with some friends in the garage ready to say good-bye, but after a dinner, another active in the garage relatively successful start-up team founder said, you do not go back, I support you a sum of money, do not share. Hope to stay in Beijing. According to Su Ying, the event has inspired the entrepreneurial spirit.　　"We're here to share our entrepreneurial pleasures with our fellow people," says one entrepreneur who has been stationed in the garage for nearly half a year. But a tech-media practitioner has questioned the fiery atmosphere of garage entrepreneurship, "does it feel irrational to do so?" Su Ying Frankly, entrepreneurs can hold a group in the garage to keep warm, to get investment is a small probability event, "You can never expect to drop pie in the sky."　　To Su Shulai, he is the role of a café owner, that is, to integrate resources for entrepreneurs, to provide a lower threshold for entrepreneurship, "to make the environment better, so that entrepreneurs try the wrong space." Another entrepreneur who gets help from Su Ying feels that the garage creates an atmosphere of mutual assistance for entrepreneurs, but it also makes some individuals feel less aware of their sense of accomplishment. "But entrepreneurship needs to be focused, and if you're totally reliant on the garage environment, it's not going to work if you dip yourself in a frenzy of emotion." "Back to the old saying, entrepreneurship is the brutal growth of the jungle, you have to know what you want, do not imagine a hotbed."　　The entrepreneur continued. At the end of the interview, Su Ying smoked a cigarette, slowly said: "Not because it can be successful to adhere to, but perseverance can have success."