Eric releases female app data--grapefruit, aunt, one or two

With the rapid development of mobile internet and the increasing demand of netizens, the service of mobile end is subdivided, and all kinds of vertical precision positioning mobile end applications come out successively. Women as a very market value of the mobile end user groups, attracting more and more business eyes. To the beauty of pomelo, aunt, as the representative of women's menstrual and health management application types, for women to provide physiological cycle prediction, recording and personalized health advice, such as customized services, attracted many female users of all ages. As users grow at a rapid pace, businesses turn their attention to the extension of product function, from the basis of menstrual records to social transformation. Menstrual tool transformation to increase community function, for users, the extension of product function in helping women to regulate physical health, but also to meet the psychological social demands of women. And for the American Pomelo, aunt, and other manufacturers, the social function of the injection also helps to stimulate user activity and stickiness of the promotion. Women's health management with social functions excellent user activity performance according to Musertracker's latest monitoring data, January 2014, the market's main menstrual management tools, the first to introduce social functions of pomelo and aunt, in the user daily coverage of the number of outstanding performance, The average daily coverage of grapefruit is 1.422 million people, and aunt is 1.253 million people, higher than other applications of the same type. In the daily use frequency, January 2014, the total daily use of pomelo users is 2.396 million times, aunt is 1.794 million times, also superior to other types of applications. Women's health management with social functions the stickiness of the user shows that the social function has a positive effect on the stickiness of the users. In the per capita frequency, January 2014, the use of pomelo users for 11.7 times, the user's habit or is from the monthly menstrual record to more daily, higher frequency of the use of habits change.