Everest information together with "old friend" IDG Capital aimed at the start-up company

Have the investment mature hand travel company Experience Everest Information, the company aimed at the start-up company Blue Sea, and venture capital investment giant IDG Capital indirectly, or will increase the odds. On the evening of March 18, Everest information announced that the Guangdong Pacific Technology Start-up Co., Ltd. will jointly launch the establishment of "La Salans Travel Capital Investment Co., Ltd." to invest in mobile gaming start-ups. Through this collaboration, the Everest information will give priority to a stake in the pitcher company and provide the game developer with resource reserves for the interactive market of the holding affiliate Dream City. According to Everest information, Dream City Interactive mobile phone game market "Touch Game Center" will be officially released in the two quarter of this year, the game market will be with Everest information long-term cooperation of the operators of resources to work closely with unique product characteristics. In the past two years, start-up companies have become more and more fashionable. The entire Internet industry, there are many start-ups to take the case of large investment, Tencent, such as on behalf of the Internet giants or even go to sea looking for start-up investment opportunities. Industry insiders pointed out that in the boom of the continuous market, compared to the direct acquisition of mature hand-travel companies face higher prices, through strategic investment start-up companies, and finally achieve the acquisition of the company's products, investment and cooperation methods, can obtain more lucrative benefits. From mature companies to start-up companies, Everest information for the first time to convert investment ideas, the choice of strong rivals to cooperate. According to the introduction, Pacific venture holding shareholder IDG Capital, is the first to enter the Chinese market, one of the international investment institutions, China's VC industry leader. According to the introduction, IDG Capital investment concentrated in the mobile Internet, the Internet, new media, software, consumer goods and services, health care, clean energy and other fields emerging. In the Internet and Information technology field, IDG Capital has Baidu, Sohu, Tencent, Ctrip, Kingdee, Qihoo 360, 91 mobile phone assistant and other successful cases. The specific cooperation between the two sides is that Everest information and the Pacific venture will each contribute 10 million yuan in cash, the establishment of La Salans Travel Capital Investment Co. Long tour capital Operation team by Lu Shifeng, Wang Wei, Zhenglan, Yang Fei composition. Wang Wei for Everest information legal representative, Lu Shifeng for Dream City Interactive CEO, in the field of network game development and operation and other fields have a wealth of industry experience; Zhenglan is the investment manager of IDG Capital, and has rich experience in mobile gaming field and successful cases. It is worth mentioning that this is not the first cooperation between Everest information and IDG capital. As early as Everest information successfully listed in 2001, IDG Capital through the control of the domestic company of Guangdong General Investment Lang Ma Company, the company is developing Everest UC products strategic investment, the latter was sold to Sina in 2004. Over the next six years, Everest information had been planned for overseas listings, and the red chip structure had not been removed. Until 2010, the company plans to launch the domestic market, the cancellation of cooperation with IDG Capital. Over the past year, the main phone to touch the business Everest information has been actively in-depth game market. Hand Travel company Network Yang Entertainment, Dream City Interactive arrived under the company, let Everest information constantly taste the sweetness of fast cash flow. In the gaming industryUnder intense competition, mature game company's valuation rises up, Everest information once wants to buy the company Blue Harbor online and finally stranded. At the beginning of 2014, Everest information was announced to acquire Dynamic vision cloud technology, dabbling in internet video games.