Mobile application Band The day recommends a singer or band to bring new market opportunities to artists. Article | Jennifer Wang, like other independent artists, is a rock musician K ishibashi--who uses Kishi Bashi's name in his solo-and is eager to increase his exposure. At the end of last year, he began to show himself on the Band of the day (a band), Band's is a new music discovery app that recommends a musician or band every day, including songs, photos, original interviews, and personal files. All artist information can be found through an Easy-to-use calendar interface. Last December, two weeks after Kishi Bashi boarded the app, his number of fans on Facebook and Twitter soared. "It's a very powerful generalization, and it certainly lets more people know about my music," he said. Ishibashi says a producer notices him through the app and gets in touch with him. Since then, he has raised money to publish new records and is ready to go on a small tour with several pop bands. "Band of the day brings me a lot of new fans, and then my blog brings some other fans," he said. In the absence of awareness, you are amazed at the number of fans online. "Band of the day was officially launched in September 2011. After 4 months on line, Band of the day has reached 500,000 downloads and has become one of the fastest-growing apps for the Apple App Store in 2011, followed by Instagram. Band the developer of the day, 955 Dreams,kiran Bellubbi, a company based in California State Mountain View, is the co-founder and CEO of the company. Bellubbi, a master figure in mobile computing, helped develop the first PDA in India and developed an early batch of apps for Palm. He established the 955 Dreams in 2010 to enhance the overall mobility experience. Bellubbi said: "Band of the day is the world's first mobile magazine to update daily on iOS systems." "This means that the company is starting from scratch, developing this feature-rich and user-friendly software." This software is less than 20MB and can be easily downloaded via 3G network. (Typically, a mobile version of a traditional magazine can be up to 200MB). The app's ipad version, which was launched in January this year, also announced a 3.25 million-dollar seed fund and a partnership with more than 50 record companies. This summer band of the DaY will be upgraded to integrate this application with TV, and to launch a new profit model so that user experience and advertising no longer conflict. What's the next step? Is 955 Dreams's technology licensed to others, or does outsourcing work for other app developers? Bellubbi still focuses on the vision of pure mobile development. "Very few people have considered the difference between typography, graphics, video, and sound in mobile devices," he said. I have witnessed the changes that mobile devices have brought to the world. What we are doing may make a huge difference to the world. Lu Yun
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