Everyone game aiming at mobile terminal market "Gone with the world" to realize cross-platform experience
Source: Internet
Author: User
KeywordsEveryone
A few days ago, everyone's game announced a new page tour of the world will be in the iphone, ipad and other Apple mobile terminals on the cross-platform operation, which is the first game of everyone in the PC and mobile terminals operating at the same time game products. Ying, producer of the troubled world, said that the current "Gone with the World" has landed on Apple's iOS platform, will be expected to enter Android and WindowsMobile platform, to achieve real mobile terminal full coverage. In recent years, China Mobile Internet development is very rapid. Some research reports pointed out that by 2014, the overall size of Chinese mobile phone games will reach about 4.8 billion, compound growth rate of 58.6%, it can be expected that the mobile terminal market in the near future will trigger the Battle of heroes. At present, Tencent, NetEase, Sohu Tour, everyone games and many other manufacturers have been ready to enter the mobile terminal market. In foreign countries, game products have a precedent for cross-platform operation, but in China, due to the hardware and software conditions, network environment, product design, experience demand, recharge caliber, such as the impact of multiple factors, few game products across the platform to operate a successful case. On the technical level, a game to achieve cross-platform operation, the key is the limit of the client. Currently on the market, the client online games, a large few g, small also have a good hundreds of trillion, such a client to operate on the mobile terminal, is almost impossible thing. In turn, the game on the mobile terminal on the PC platform, the vast majority of the game has a problem of lack of experience. The advent of web Games provides an opportunity to get through the channels between PC and mobile terminals. Compared with the client products, the Web game has an unwarranted advantage, whether on the PC or on the mobile terminal, can achieve fast access. And with the popularization and acceleration of 3G Network, web game technology continues to improve, part of the web game also has the quality of the client game. Mobile client market development and continuous improvement for the development of Chinese game products to provide a new growth point, but also for domestic game manufacturers, especially web game vendors to provide a new opportunity. More importantly, for the vast number of small and medium-sized enterprises, the survival of more space, more extensive way, this is not only conducive to the game industry restructuring, but also conducive to the healthy and orderly development of the game industry in China. Although the mobile terminal market has aroused widespread concern in the industry, it has not yet formed a unified and mature market. With the entry of major game giants, it will quickly ripen the market. In the operation of the web game, everyone's game has proved its strength, relying on Renren's huge young user groups and high user stickiness, making it in the field of Web game has a unique advantage. At present, through a strategy-type web game Test water Mobile terminals, it is not difficult to see its ambitions for mobile platform expansion. According to the "first to enter the market to occupy 50% market share," the law, everyone game to enter the mobile client market, will be in the future fierce competition in the market to seize the first opportunity.
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