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UE (user experience) has become the SEO practitioners often hang on the lips of the "mantra", but it is simple to do, difficult to do. Because this is a very abstract concept, at least I think so. Said the popular point: UE is to let users "cool" things, the site of the UE mainly includes two aspects: first, the website design, the second, the content of the website. These two points I understand this: the website design is the UE's expression form, the website content is the UE core. Content is the cornerstone of the site, and web design is just a good content "packaging", so that users more convenient to use, more close to the user's psychology and habits. Different industry site UE is not the same, UE is not what you say how, the UE needs data as a basis. The following combination of a foreign trade station to simple analysis: Foreign trade Station How to do a good user experience.
What should be paid attention to in website design?
The above mentioned website UE contains the website design, of course this is only the author's personal understanding. For example: A Jersey station how to do the user experience, in fact, most foreign trade stations should pay attention to the following issues. The same industry site has a lot to learn and emulate, especially the foreign trade industry are accustomed to copy, paste.
Figure I: Logo design and registration, landing links
1, page head details: Here pay attention to logo design, some stations logo do too rough. A website logo is like a person's face, a personalized and consistent with the theme of the website logo often can impress visitors, say the registration page and landing page. When users first visit the NBA jersey station, they may want to buy it, but many users do not know that they have to register before buying. So registration, landing links are best placed in the head of the site page, the link below can have a hint text: Please register first, and then buy.
Figure II: Bookmarks, sharing features
2, the right to share the page: Social marketing is currently a very hot marketing model, since Baidu has been sharing Baidu, webmaster and seoer are beginning to pay attention to, have in their own site with Baidu sharing function. For foreign trade stations we do not need to share Baidu, personal feeling Baidu is also in imitation of google+1 function, in this shirt station page on the right side plus google+1 button or bookmark sharing function. Do not know how to add the google+1 button friend, can go to see the official tutorial, the google+1 button is not really affect the ranking, which I did not study.
Figure Three: Guest message function
3, Message function: Many commercial websites or blogs have message function, message function to help users and site interaction, can provide user experience, in fact, users can also update the message page. If a page does not change for a long time, spiders are not frequented, this shirt station on the guest message can not be displayed on the page, need to be modified. Foreign trade station users are foreigners, the browsing habits of foreigners can not be ignored, the site in the design should be more reference to the foreigner's Web site, often browse English site will find that the foreigner's website tends to concise, clear style, unlike the domestic web site flashy.
What should be noted about the content of the website?
For foreign trade website, what kind of content is the customer most concerned about? Foreign Trade station users are foreigners, the page should have the appropriate contact, if the site's message feedback, online consultation, email consultation is a decoration, foreigners busy for a long time, no customer service to ignore. Then surely in a rage shut the browser. In addition to the detailed contact information, another key point is the product picture and descriptive text. There are a lot of foreign trade station product description Even the Chinese people can not understand, foreigners unless read the text description, otherwise will be extremely depressed, product pictures to be clear. This jersey station has the product picture amplification effect, very good. In a word, the user experience of foreign trade website to grasp two points: first, the page design in line with the foreigner's browsing habits and aesthetic, and the second is to try to be authentic content. Original article from: Http://www.paimie.net reprint reserved Links thank you very much!