Example analysis why the site ranked stable but included but constantly lost

Source: Internet
Author: User
Keywords Stability

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The author has a strange phenomenon on the site. The site's keyword ranking is still ranked first in search results, but with the increase in content, the site is included in the constant loss. The author of the solution, to say that the site was lowered right led to reduce, then why the keyword ranking is kuiranbudong. As shown in the following figure.

  

This site is a rural information public portal, mainly published some rural financial information, meeting records information, and so on, inevitably some of these public information content will have serious similar problems. After a few days of observation, I found that most of the deleted pages are some of the headlines similar to the very high, even the title of the same page. We can get two experiences from it as a webmaster.

1: Search engine very value a title of the content, similar to spend a high title will not be conducive to the overall quality of the site upgrade, to this we write an article title, we should first search, look at this title in search results of repeated read whether too high. If the repetition is high, we should change the title.

2: The same site also do not appear too much repetition or high similarity of the title, as shown in the following figure is the author site of some duplicate title content.

  

These repetitions or the high similarity of the title although the earlier can be crawled by search engines and included, but in a long time will be removed by the search engine, even if you write a good content, search engines will not be recognized. These content for the site is a waste.

In the past many webmaster in the title of the writing is too arbitrary, a lot of people directly capture the content of the Internet, but with the continuous upgrade of Baidu algorithm, the content of the site is also rising, the site content over similar sites are either K, or be down right, the same site inside the content is also so. If the site inside the article similar to spend a high, it will inevitably affect the overall quality of the site, search engines in order to improve the quality of search results, it is necessary to remove those articles of poor quality.

From the previous analysis of the site title, we can generally understand why the author of the site included in the continuous reduction, because this site in the title has a lot of duplication, so that in an invisible site in the Baidu position, this problem first reflected in the collection, the next may lead to the site is down right, In this paper, we suggest that we should uphold the content lattice: innovative content, discard old ideas.

When we know the repetition or high similarity of the title will affect the site included, then as a webmaster how to deal with this problem?

First, we can start from the site's program, for users to publish the same title content to give prompt and prohibit the release. This strategy we can again A5 Webmaster NET submission system to see. When we submit the article title in the A5 Webmaster network already exist, the system will make the following figure shown in the hint.

  

Second, as an editor, we need to combine in-site search and external search analysis of the title has been or have a high similarity of the title, found to have the same or similar high title then we make reasonable changes.

Third, when our title is some hard title, such as "meeting record" such a title, we can be appropriate to add some more information. such as the meeting time, place information, such as: "December 2012 115.html" >26 Day promotional group meeting records, so that we have a higher title difference.

Our site has a stable ranking does not mean that the site does not have any problems, often the symptoms of major diseases are from a number of small details. When the site is included in the reduction trend, we must not ignore this problem, reasonable analysis and treatment, in order to kill the crisis in the bud. The above is from the beautiful picture http://www.qqleju.com/for the collection of several analysis, hope for everyone to help, reprint this article please retain the source.

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