Excessive site optimization may cause your site to be down right

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Site over optimization may cause your site to be down right, this topic for some seoer may be very unfamiliar, especially novice friends, they will feel, I will not SEO, and will not optimize the site, said that the harm of excessive optimization is not too early, actually, Recent changes in Baidu algorithm led to most of the ranked good corporate and personal station rankings suddenly dropped, the reason, their site are optimized very in place, pick up what the problem, left look right, analysis of a large number of decline in the rankings of the site just found that the optimization over here has become a mistake. Because of the prevalence of SEO industry, Baidu is more and more stringent SEO industry, standing in the perspective of Baidu, SEO has now become a destructive user experience a big murderer.

In other words, the site over optimization is actually in the SEO optimization and user experience these two aspects did not find the right balance point, too inclined to SEO, instead of ignoring the user experience, read this text station, you can seriously think about their own in the past when the site optimization, a lot of methods, such as, internal company, Page rich elements and so on your approach is to Baidu easy to crawl, Commission keyword ranking, or for the user more convenient browsing page? I think many friends are optimized for optimization, largely ignoring the user experience.

Then what can cause the website to be excessively optimized and cause your website to be lowered right?

First, excessive code optimization

The code of the excessive optimization said that some of the prominent weight of the code tag is caused by misuse, for example, h1,b,alt,tag these tags you should have a focus on the use of highlighting keywords, and should not be abused, resulting in weight dispersion outweigh the gains.

Second, the excessive optimization of the inner chain

Within the chain of excessive optimization, it is likely that the following points, we can see your site is not there, back to the chain too much, too many back to the chain is actually useless, here is not to elaborate, mainly for beginners. You a page put a lot of anchor text connections, in all directions, perhaps your site to do a lot of keywords, involving voter turnout, but too much anchor text is not desirable, one will say why. And then there is a station to start with only a keyword optimization, resulting in his every page only do this one keyword anchor text connection, anchor text is too single. These few small points, in fact, can be explained in a sentence, or the opening time to tell the sentence, we ignore the user experience Ah, if you are users, come to your site to see a full page of the link, you can also click to different places, you will look comfortable, and, some seoer soft ability is not particularly strong, In order to add a few key words, do a few more in the chain, read the article, experience a great discount, Baidu now attaches great importance to the user experience, he will stand in the user's perspective to think about the problem.

Third, the excessive optimization of the outer chain

Perhaps we have just heard the outside of the chain is reasonable, how to cheat the chain, and so on, whether you have heard the outside chain to read more optimization, hehe. In fact, the external chain over optimization is similar to the inline over optimization.

Outside the chain of the anchor text single, maybe you only do anchor text connection, why? Veteran knows, because this quality is high, but we should do some naked even, is the text link, in addition to the key words, long tail words can also do some.

Outside the chain of the point of the single page, a lot of people do outside the union like to do the home page, or to a page to do, this is true, but too many outside the chain point to the same page to face the overall weight of the site is not too much benefit, we should be the direction of the chain spread out, there is light heavy point to the different pages of the site, and then through the chain, By voting rate to increase the weight of a page, do not know I say so, we can understand it.

A single source of external chain. This I will not elaborate, because in my last article "SEO site optimization outside the chain of four misunderstandings" has been said, can not find the article's friends may also Baidu. Do outreach should be diversified, or in the event of which day Baidu algorithm changes, do a single chain of the site is likely to eat a big loss ah.

The excessive optimization of the keyword

Some people in order to deliberately increase the keyword density, in the content of a large number of use keywords, this approach is very undesirable, resulting in the keyword piling up, Baidu is likely to think you are cheating, will k off your site, perhaps the high weight of the site this probability will be lower, but the weight of the site must be high, everyone has already understood this truth, Isn't it, huh? Everyone just remember to do a good user experience, to find the balance between SEO and user experience, all OH.

This article is the first Tianjin SEO website optimization Liu Yifeng Blog: http://www.seo320.com, Welcome to reprint, reprint, please keep this link, thank you very much!