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Subdirectories for most webmaster believe that is very familiar with many major stations are also using level two or level three subdirectory as a site. The so-called subdirectory is also in their own main web site under the root directory of arbitrary established folders (such as the site root directory is wwwroot, such as the wwwroot under the establishment of a folder for the BBS, then the BBS is a subdirectory, that is, the name of this subdirectory is called BBS), we can pass http:// www.xx1.com/bbs/access to visit this site, of course, we can also use the subdirectory binding technology can be any top-level domain or the corresponding level two domain name binding on these subdirectories, as long as your space support subdirectory binding can form a separate access to the site, such as: You can use http:/ /bbs.xx1.com or http://www.xx2.com to access the bound subdirectory. Here, we only talk about direct use of http://www.xx1.com/bbs/access to the site and the weight of the main station analysis, for other authors did not do the corresponding experiments, it can not be discussed.
I have done a site before, the domain name does not say, no fame, said the disgrace, to www.www1.com to examples. Build a subdirectory station before, the main site ranking is the first page in Baidu, because the needs of the development of the site, so the main domain name under the whole two-word directory station: www.www1.com/a and Www.www2.com/b, after the site was built, For two subdirectory stations are also like the main station for content updates and external chain release, sub-directory station in one weeks or so by Baidu included, surprise to see the main station rankings, the results found that the weight of the main station to reduce the rankings to the second page of Baidu 8th or 9 of the appearance of wandering, this thought is the dynamic update Baidu, did not bother too much, but after one months , the main station ranking is still maintained in the 8th or 9 of the second page of Baidu position, no change, no matter how efforts to release the chain and increase friendship, the site is still "strong" in the second page, although the sub-directory station is Baidu included but the ranking sometimes without, very unstable, included a small amount. Things went on for nearly three months, for various reasons, I will be two of the subdirectory station one gave to delete, surprise in Baidu after the big update appeared, the main station ranked back to three months ago position (Baidu first page).
Later, I carefully analyzed the reasons for this, but also carefully analyzed a number of large stations throughout the website structure, found that the following experience is worth learning. First, the establishment of the sub-directory site under the main domain name for the main station has a certain reduction in weight, because the weight of the main station will be transmitted to the subdirectory station, so the weight of the main station is not very high site, the first must be the weight of the main station to optimize, the establishment of the sub-site of the main station when the impact is not too big fluctuations, Only the weight of the main station is high enough, the sub-directory station that is built under the weight is also high, for future subdirectory station optimization can play a multiplier effect, the weight of the sub-directory station can increase the weight of the main station to promote the role of the main station and the subdirectory between the station can complement each other. Second, the establishment of a subdirectory station, it must be as an independent site to optimize, the main station how to optimize the subdirectory station is also the same optimization, original content and high-quality outside the chain are essential, only to redouble their efforts to treat the subdirectory station, it will not drag the main station's hind legs.
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