Experience of successful entrepreneurs on the Internet

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These experiences are a comprehensive summary of successful footprints, reflecting the rules of online entrepreneurship, but not the golden rule, to be flexible in accordance with their actual situation.

After a concept of online entrepreneurship, let's take a look at what's going on and what needs to be paid special attention to. It needs to be emphasized that these experiences are only the success of the footprints of a synthesis, summary, reflects the Basic Law of online entrepreneurship, bold, is not a golden rule, not to apply mechanically, the most important thing is based on your own actual situation, flexible use.

One of the experiences: Determine the right business scope.

If it is an enterprise, if there are mature products, plus considerable market demand, this is not a problem. Like the previous mention of Shandong garlic, Shaanxi peasant paintings, Beijing suburbs scenery, are already have a unique resource can be used, only how to marketing. If the enterprise has a product or market problem, you want to use the Internet to make adjustments, or if you are a personal, interested in using the Internet to provide entrepreneurial convenience, to become the network era of new entrepreneurs, then you have to do a good turn.

The determination of the scope of business, the main should be integrated into the use of their own resources advantages, expertise, the most bogey blind imitation. The Chinese people have "herd" of the problem, you must be careful! If you want to do things that no one has to do now, then you lead good. Entrepreneurial entrepreneurship, the core of a "creation" in the word, in this "Chuang" the character embodied in the spirit of innovation, entrepreneurship.

Experience: have the psychological quality of taking risks, while minimizing the risk.

Innovation is always accompanied by failure, but in constant innovation, you will be successful (especially for you "custom" of "Success"! ) Getting closer. A door doesn't go through, and another door opens for you. What do you mean "despair"? The sermon is all interlinked. It is common for an online entrepreneur to try two or three kinds of business and lose.

In other words, your business goal is success, not failure, so every time you try, you have to find ways to minimize the risk. So you need to spend enough time studying, demonstrating, and making a sound business plan.

Lesson Three: Focus on marketing.

To do this, you need to seriously consider the following questions:

(1) Why do we start a business? Understand the intention of entrepreneurship, online marketing intentions.

(2) What kind of industry do we create? Identify the product (or service) you want to run.

(3) What are our characteristics? Find your unique "selling point" that is different from others!

(4) Our products (or services) can give buyers what benefits? For example, your product is a car door lock. When it's locked, the door doesn't open, and the people in the car don't have to worry about falling out. This is your product to the customer benefits.

(5) How to establish a good reputation? You should pay enough attention to the customer relationship, establish the customer contact card, and publicize the customer's positive opinions widely.

(6) What do you want the customer to do next? Each marketing tool should have a clear goal, so that customers or potential customers know what to do next. For example, when someone comes to your website, you have to be clear about what they want to do next, to buy your product, to ask for more details, or to subscribe to a newsletter?

Experience IV: Regularly send newsletters to your customers (and leads) via email.

The goal is to get them to "think about you regularly". You know, in the information age, they can get more and more information, and their attention resources are limited, so you have to try to provide free information for their life or career, to gain their attention resources and achieve the ultimate goal of purchase.

Experience V: If your business is national or international, it is particularly necessary to build a Web site.

Your Web page is actually a store that doesn't shut down, and you can promote your product or service to your potential customers 24 hours a day, under the premise of your website marketing effort. Online E-commerce Matures, it can also 24 hours a day to deal with the business. Until then, you really can achieve "even in the sleep, the money is rushing in!"

Experience VI: Always focus on new trends, opportunities, and always understand whether there are faster, better or cheaper ways to produce or service a product.

Experience VII: Reduce recurrent expenditure as much as possible. Good business, if expensive, and lack of marketing, will eventually go to the fate of closing.

Experience VIII: You need to have a team of advisors who can advise you if necessary.

The form of this team is based on your actual situation, formal or informal, one or two of people to a clear division of the Advisory Committee, in short, some "touts" is appropriate. Just like the legal counsel, the family doctor can provide your law, the healthy Life provides the quality safeguard, these management staff also can escort for your operation success. No matter what their identity, university professors, consultants, business associates, friends and family, etc., as long as the ability and expertise in this area.

Experience Nine: attend the relevant training courses or lectures, read the book, in a word: to keep "charging." Knowledge and information about marketing and business skills is particularly important. Because in the economic era of the buyer's market, marketing is only a dead alley.

Experience Ten: Believe in yourself. This involves not being able to correctly evaluate your own problems. In short, if you think you can, you can, and not others "say you do" you do. Stop laughing at "how bold people are and how productive they are," the core idea is right!

Experience 11: Must be full of confidence in their own careers, especially in business dealings, the excitement of their cause, passion and dedication, can be imperceptibly to people have a positive impact.

Experience 12: Who doesn't want to do business with people they like and trust? This is a fact that is often overlooked by you and me. So it's important to build a good reputation because cheat's market is getting more and more experienced 13: After a successful sale, remember to "ask" your customer for a letter expressing satisfaction or approval of your product (or service). Such information can be your powerful marketing tool and an efficient means of expanding your credibility.

Experience 14: Perseverance is the key, do not give up easily! Everything is difficult at the beginning, online entrepreneurship is no exception, the first customers come often need a few months of time.

If you can do this with enough experience, the next thing is to enjoy the reputation, wealth and fulfillment of your entrepreneurial success!