Experience Sharing: A brief analysis of several popular web site promotion methods

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The key to success or failure of the site, in addition to the initial site positioning and Web site profit model, the most important thing is the promotion of the site. The so-called diverse, web site to promote a variety of ways, the author of the contact with a number of promotional methods, make a brief summary.

1, QQ Group, e-mail promotion way: This way belongs to the spread of the net-like method. Has been abandoned by many network promotion experts, and for often active in the admin5 of novice webmaster friends, this convenient way to promote or can be used, such as to promote Webmaster class site, may wish to go to Webmaster QQ group to go crazy add webmaster Group, and then start your QQ group to promote the trip, Encounter opened QQ Group mail function group, also can carry out e-mail promotion, if you want to have "hengmeilengdui cold to the thousand husband refers to" courage.

2, friendship Links, the promotion of the purchase of advertising means: this way in the novice is more difficult, because in the process of exchanging links, the PR value of the new station is low, it is difficult to find a high flow of high PR value of the site Exchange links, if the purchase of links, to some of the tight belt to buy space friends is also a "difficult to forget" spending. And the purchase of advertising is more difficult for beginners. However, these two methods are also the most common way of promotion.

3, the promotion of hot marketing way: this way of promotion is rarely used by individual webmaster, portals and some large sites are often used. such as NetEase for "Shenzhou seventh" launched the "God Seven" video. Alibaba is now on campus recruiting and so on. In the previous period of time, when "Happy Net" encounter "Shanzhai version of Net", it teahouse members, that is, "shejiao.com" Domain name owners use the "article". This is a hot marketing to promote the way. If the individual webmaster can seize the opportunity, in some hot spots when the appropriate "plug in", is a desirable way of marketing, this method for the friends to do local station is particularly feasible, when local occurrence of some easy to cause attention to the event, through the site to do some work, Focus all eyes on the website.

4, the promotion of emotional marketing way: In the site of potential or existing users on some special days, such as birthdays or the birthdays of the user's friends and relatives, the use of mail cards or send a blessing language, such a way can always give users the impression of audit, if you provide the content of the site does have a place to attract him, Generally receive the blessing of friends will become the site's loyal fans.

5, other experience of the promotion of the way: such as often have friends to use beautiful pictures to do the guide, leaving the qq,qq of the verification set for question and answer form, the question is what the www.xxx.com website name, the user is in curiosity, may open the address to enter the problem in the URL; There are such as QQ automatic reply set to "temporarily leave, there are questions to www.xxx.com/xxx.html questions, answer later" and so on, enter the site domain name in Baidu, search results, and then after the search address to stay in post bar or Baidu know ...

A few, but the author of a simple summary, there are other ways to promote, such as the use of search engine for promotion, the use of soft text to promote, etc. will not be interpreted. Classical promotion methods are derived from practice, welcome to a friend to criticize and add. Most of the time, it is done, only to know that they have used a number of so-called promotional experts to promote the promotion of the way.

Perhaps your friends on the site often see some of the better way to promote, but may see that is seen, and did not leave a deep impression. I suggest, encounter some better promotion methods, may wish to write down, for their own website actual situation, do some flexible changes, to practice, may become a suitable for your site's quality promotion. (Text/knife)