Experience: Three principles of Internet entrepreneurship

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No motive, no internet business.

Most people go into e-commerce and follow the trend. Otherwise, "fear of loss of opportunity" or "fear of losing the tide". So these people are engaged in E-commerce, the network is purely a use, without an obvious motive.

When you see Amazon as a success, a nest peak of the establishment of the network bookstore, we heard that Bay stock performance, set up a lot of auction network, there is no creativity, no motives, this is blindly follow the results, since can not provide special services, the site will soon be eliminated. If just imitate its surface service, ask a more homogeneous website, what is the meaning of existence?

The importance of the so-called motivation is that they are in the establishment of the network of the cause of their own to define a website to operate the law. For example, the education of worry-free web site, is recommended in the education and training market development and management mechanism is not perfect, determined to solve the work of job seekers, training, workplace problems and so on. A strong and obvious motivation, attached to it a particular, because of the discovery of the needs of office workers and thus meet the needs of the office workers.

To engage in e-commerce, you should make something different from others. The vast "net" look to which network operator's motivation is not to see the business opportunities, looking forward to profit from it as soon as possible? However, if there is no so-called "demand to be satisfied with the motivation", if only focus on business opportunities and not creative imitation of other people's Web site management, is undoubtedly "tooslow,

toolate! "(too slow, too late) the so-called motivation is to find a big problem that no one solves, and then use the powerful power of the network to solve this problem, so pay to the Internet life, will also achieve the value of the site.

No creativity, no internet business

Creativity is the way to express motivation. Otherwise, the light has motive, just stating the individual idea, but cannot concretely present. In the network world, creativity occupies a pivotal position, because the network is free to use, from the user first into the accepted experience value, it determines whether will continue to come in, so from the original creative performance is left a deep impression on the life and death.

"NO Creative,no oppertunity! "(No creativity, no opportunity) the world of the network is a virtual service, if a netizen comes up for the first time and does not collect it, there is no 2nd chance to visit, as mentioned before, in the network world, only the first brand, no 2nd brand, just like if you already have a trusted doctor to take care of your body, There is no need to bother looking for a 2nd doctor; Similarly, if there is a long-term bank, it is hard to find another bank.

However, any E-commerce has an earlier entry than you opponents, at this time can only be more creative to make up for others already than you first advantage. Like the discovery of neutrons and atoms, the first person to discover, of course, obtains the greatest Rong and fame. You have to ask yourself if your ideas are "Wow!" "A sound of explosive power. Whether or not your creative people can not compare with you.

In fact, as long as there are talented people, how many sites are no problem, the difficulty is, how to integrate these sites, and do not allow users to jump, it is difficult to creative.

For example, in the past, education websites, through advertising points, came in very little traffic, to solve this problem, the idea is to integrate the education network into the associated web site to bring traffic: for example, the job site, if there is a job opportunity is required "English" ability, the system will jump out of an English course link, a little, You can jump right away. Link Education Network course, therefore, website users, in a natural state, use the Education network services.

No fun, no internet business

Because the network is a virtual world, the provision of non-specific services, compared to the traditional world in the physical value provided by the network to convince others more difficult! Therefore, the establishment of network companies, the process of network business is painful.

Therefore, if the purpose of your online business is to aim at business interests and have no other pleasures, you will not be able to continue operating because of the anxiety and pain of not earning money in the first few years of running the Internet business. There must be a purpose beyond making money to continue.

So where's the fun?

Fun is to give the network this tool a certain kind of life, thus creating a humane job search pipeline, to help a lot of people, seeing the ideal step by step to achieve, even if the site in the first two years did not make money, can still enjoy the stick. In the site to reach a certain scale, the fun lies in a larger mission, with the existing stage and more resources to challenge the past has not been done by others.

It is true that pleasure is not the meaning of daily happiness. Actually also has the very big pressure, the sense of crisis, also can be nervous. It's like walking in the middle of a big river.

How can this kind of work pressure digest? On the one hand is the full heart to do things well, heart the success or failure of the pressure not too big. The other is to work with colleagues to develop various ideas, create more possibilities, so that the road of entrepreneurship will not be lonely.