Expert reminder: COM and CN domain name investment should be timely

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Relevant authoritative investigation shows that our country's users of the domain name awareness and protection is relatively weak, domain name registration volume permeability is relatively low, many small and medium enterprises and entrepreneurial individuals in the intangible loss of business interests and opportunities. Protection of domain names, protect their own brands and interests, has become a large number of enterprises must pay attention to the important task. Over the past 15 years, China has been a number of domain name conflict cases, happy and thousand oak domain name lawsuit is a more typical example.

October 2, CNNIC Marketing director Qilin in the 2009 China Internet Conference Internet Asset Value Research Forum, said that the domestic domain name protection strategy upgrade, and put forward a defensive and brand-oriented two strategies.

Qilin that defensive protection, is the enterprise in the relevant domain name registration, synchronous register a lot with the domain name closely related to the domain name, to avoid unnecessary trouble later, this phenomenon has been very mature abroad, the current domestic enterprises in this respect has just begun. The other is the brand name protection, this domain name refers to the enterprise at the beginning of the binding of the relevant domain name, in the promotion of the brand at the same time also in the promotion of the domain name. This kind of domain name promotion must require enterprises to do very well, otherwise it will bring a lot of trouble to the enterprise.

At present, China's domain name protection legal mechanism is mainly based on the China Internet Network Information Center announced on September 25, 2002, "China Internet Network Information Center domain name dispute Resolution" and "China Internet Network Information Center domain name Dispute resolution procedure rules" as a sign. In order to conform to the development of the Internet industry, coordinate the rights and interests between the domain name holder and the trademark and other civil rights and interests, China Internet Information Center issued the revised "Resolution" and "Rules of Procedure" on February 14, 2006 and implemented on March 17, 2006, however, a number of domain name litigation cases show that The legal mechanism of domain name protection in China needs further improvement.

With the pure Chinese domain name will be connected to the Internet early next year, its huge economic value and development space, immeasurable. According to CNNIC statistics, as of this September, the total number of China's domain name reached 16.2 million, China's domestic web site reached 3.06 million. According to the author's in-depth understanding, our domain name-related industry scale of more than 4.2 billion yuan, registration and trading domain name has become an emerging investment field. Industry insiders remind, now is a good time to invest in domain name, do not in the economic downturn easy to give up domain name investment opportunities.

As a well-known domain name registrars, China Connaught Network www.nuo.cn to remind the broad masses of enterprises, the development of domain name protection strategy, to do as they can, for the enterprise does not have the ability to carry out comprehensive protection, the domain name for selective registration protection. At present, the CN domain name security is high, it by our country independent management, has the consummation arbitration mechanism, has become the Enterprise Domain name strategy best choice. To foreign trade-oriented enterprises or shop, protect the COM domain name is indispensable, so, the domain name protection needs a scientific and reasonable planning.

In view of this, in order to comply with the vast number of Internet users domain name protection needs, China Connaught Net at the end of October specifically launched a "buy domain space to send" large customer domain name registration activities, only 68 yuan, you can buy a. com,. cn,. NET domain name, a 100M dynamic space and 100M post Office. Have a friend in need, you can login to the preferential page to see.

China Connaught Net "buy domain name to send Space" event details click to view: http://domain.nuo.cn