Explain the new station SEO scheme: Competitor website analysis

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Many for the new station SEO scheme inside, but do not know how to analyze their competitors ' website, how should we grasp the competitor website for analysis? And this topic has been bothering us, how we should analyze the competitor's website, how we make full use of our advantage and competitive disadvantage to compare.

The overall analysis of competitor website

As a new station, our site is all from scratch, then we want to go beyond our competitors, then we need to conduct a comprehensive analysis of our competitor sites, we mainly analyze the following factors competitors.

1, analysis of competitor domain name

2, analysis of competitor site content structure and content layout

3, analysis of competitor site inside the chain how to layout

4, analysis of the competitor site outside the chain how to build

5, analysis of competitors in the search engine credit, how many, included in the amount of each day, included are what type of content.

6, analysis of the overall layout of competitors website which keywords, long tail keyword layout how

7, through the use of some SEO tools or other means to carry out the overall traffic analysis of competitors website

Second, the competitor website operation mode Analysis

We want to be in the keyword and the website rankings want to surpass the competitor's website, then we need to analyze the competitor's website, we need to analyze the competitor's website main operation mode? How do we analyze its operating model? How do we know what the operating model is for rival websites?

1, analyze whether the competitor website contains advertising business, mainly to see what the content of the competitor's website ads, and which partners to create a cooperative relationship.

2, the analysis of competitor's website, its Yahoo reverse link, it is included in the content of each day, from the chain and the contents of the content to guess competitors mainly to which aspects of the operating mode, we can guess from these.

3, the analysis of competitors Web site is doing online advertising, mainly to do what network advertising, online whether there is advertising, we can analyze through these, you can guess, competitors want to go to which aspects of the key operations, from these factors can be guessed out.

4, analysis competitor website, frequently visit the user is what type, user to the website loyalty is how.

5, analysis of competitors in the Internet users in the hearts of the overall image is how, we can learn from the user that the way the competitor's website probably mainly to which to carry out a strong operation.

Third, the competitor website Promotion channel analysis

As a new station, we are in the new station of the SEO scheme, we must conduct a competitor website to promote the channel analysis, through the competitor website Promotion Channel analysis, we can know where our competitors mainly to promote, the main target of the promotion of what the competitor.

1, competitor website promotion mode is what

2, the competitor website promotion object is who

3, what is the content of the competitor website promotion

4, the competitor website promotion method is how

5, competitor website Promotion whether there is a regular for the promotion of Content Maintenance

IV. Competitor website Data analysis

When it comes to website data analysis, we have to analyze some of our competitors ' basic data.

1, Baidu included quantity

2, Google included quantity

3, Yahoo reverse link quantity

4, Baidu related domain is how many

We analyze these data, we can use this data to conduct a global analysis of competitors, we can easily estimate how much the competitor's flow.

V. Customer loyalty Analysis of competitors

Now the search engine has entered the "User experience" era, we have to conduct a user analysis of the competitor site, we mainly to analyze the user's access to the competitor, for the competitor site comments, the overall evaluation of the competitor experience. We mainly analyze these aspects.

This article summary: through small series to share with you, oneself for a competitor website needs to carry on which aspect analyzes the main point, in this article, the small addendum one by one explains for everybody, hoped can help everybody to solve the competitor analysis to have the vexed topic. Article reproduced please note the source of copyright: http://www.9dylbjw.com/Thank you for your cooperation!