Explain the reason why the customer stays in the Web page for a short time

Source: Internet
Author: User

Why did the customer close the page quickly after opening the page? This is a lot of webmaster are now very vexed problem. Beijing network companies believe that customers in the site http://www.aliyun.com/zixun/aggregation/8343.html "> page stay short of the most important reason is that the site does not do a good user experience, In fact, most sites will have some problems, solve the problem of short page stay time should be from the user's point of view, improve the site settings, so that users happy to visit the site, improve the user experience.

There are several reasons why the customer stays on the Web page for a short time:

The appearance of the website window

Many web sites will be open after the window, most of them with small video. This makes customers very distressed, in fact, do such a window is to force customers to accept ads. If your site is not a website such as Sina Please do not do so.

Second, the Web playback sound

It's a lot like the last question because we don't know what the customer wants to hear, and if I visit the site and get bombarded with unwanted noises that I don't want to hear, I want to leave right away. The publishers of ads that accept this autoplay sound are the worst publishers who could have turned down such a site, often in the hospitality industry.

Third, the site's key information confusion

The site's key information confusion is a very serious mistake. I have been to some sites such as want to register, the results of the whole page can not find the registration and landing of the entrance, I do not want to enter the. There are also some Web sites can not find the content of the portal, I hope these sites will be improved.

Iv. Advertising Issues

The advertising of the website is a big problem. Some adsense in order to earn advertising fees, the load order optimization of ads, first loaded into the ads after loading the content of the site. Sometimes when we wait for the ads to load successfully, the navigation bar is loaded quickly before the page appears, and everything is stuck. The reason I stopped visiting the Forbes site was that there were too many plug-in ads. No one likes to wait, but there is a gap between what is expected. When I click on a link, I want to be able to be brought directly to my point of the page, rather than being thrown into a big billboard hanging on the page.

Five, the content of the paging display

Some of the content of the site is rarely inserted in a lot of pictures, and then pagination, is this a popular? pagination seems to me to be an individual's low-level ploy to increase the number of clicks. The existence of such tactics also proves that the measurement and purchase criteria of online advertising are wrong. And this also lets a lot of stationmaster all run to be partial--this should focus on content of energy, all put in think raise the click Rate on.

Six, navigation bar settings

Navigation needs to be intuitive, descriptive clear, straightforward. Web pages based on Flash are often the worst ones.

Vii. Structural Confusion

Many customers just want to find the answer to the question. If you can't find what you want quickly and effectively, the customer goes somewhere else.

Customers in the site page to stay for a short time there are many reasons, the site's own problem is very important, this requires the webmaster constantly to check the lack of site, the most important thing is to improve.

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