External links to search engine optimization

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External link building is an indispensable part of website SEO, is an important factor to promote a website ranking. In order to improve the weight of the site many personal webmaster crazy to release the chain. However, outside the chain has a chain of junk and high-quality outside the chain of points, not every link you send to the site is a good role. Below I share a personal do outside the chain of notice.

The more mistakes the outside chain, the better.

A lot of webmaster look at some big site rankings front, see their chain when found very amazing, there are tens of thousands of or even hundreds of thousands of, so the misunderstanding, that the more the chain construction, the better, think the chain more than the ranking on the high. The chain has the quality of the points, to the site with the chain is not more, is the essence.

1. The outer chain lies in the essence. Not your release of all the chain on your site is advantageous, the outside chain platform should choose some of the high weight of the old station, these sites for search engines is authoritative station. Therefore, in the authority of the quality of the chain is high, to your site to bring higher benefits.

2. Avoid sending spam links. Spam links are worthless, such as a forum post with no text content, only a large number of hyperlinks or anchor text. So regardless of post or replies do not drip-type casually dozen words. In addition, the use of Registration Machine forum Mass advertising links are also outside the chain of garbage.

Links should not be more

June Baidu Big update, K lost a lot of maternal skin Care category keywords website, I found that the reason why Baidu a stick killed a group, because these sites exchanged friendship links, and most friends chain up to nearly 50. Perhaps these sites themselves have problems, belong to the low quality site, perhaps just one of the super low quality of the site affected them. Although everyone said friendship links should not be more than 50, but I think for the station, friendship links should not be more than 20.

To pay attention to the quality of the chain, if you are Baidu keyword ranking, pay attention to Baidu weight, on the contrary if you are doing Google keyword ranking on the PR value. and to see the other side of the site's development speed, whether there is a future, a promising low weight site is also worth considering.

Other correlations are also important. If you are struggling to find high quality links (some even spend a lot of money to buy) but set up irrelevant keyword anchor text, that tragedy, keyword not related to the rankings is not much benefit.

Domain name wide scale

Many people build outside the chain around so several sites do, in fact, is mistaken. Search engine The weight of the chain is one of the wide range of domain name, the chain is equivalent to "vote", you say a city of people elected you as the mayor of authority or the people all over the country choose your authority, nature is the "vote" the more extensive the source, the search engine feel more authoritative. What's worse is that if the day you send out the chain of those several sites are down right, your hard-earned outside the chain of construction will be ruined.

Persistence is the mother of success

Many people start to build the chain every day, but after a while it stops, or loose fishing. May be tired of the boring outside the chain construction work, perhaps from the outside chain enough to think. But this is wrong, a perfect outside the chain of construction plan you insist, persistence is the mother of success. A strong body is a long time to exercise can be molded out, but also the construction of the chain. Update the chain for a long time it's like a long time someone said you are a good person, natural search engines think your site is good, should give a higher weight. Outside the chain of timeliness, survival, there are many outside the chain will gradually be deleted by the search engine. Only often updated outside the chain, the site gets more and more votes, just like the human body to absorb nutrients will grow.

However, the individual suggested that the new station should not pay attention to the construction of the chain, should be first to build the content. Of course, it is best to be able to do both content and chain. A website content is perfect, the outside chain is formidable, the ranking nature is high.

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