F2P game development Momentum is fierce, the future may not belong to it

F2P game, that is, free to play, that is, we often say that the game of the Games. In recent years, the strong rise of the F2P game has aroused the enthusiastic attention of the industry, now F2P game has successfully captured the Asian market, and the Western market began to restrain, "ready to go". In the face of many games to f2p game transformation phenomenon, some in the industry have also made "the future belongs to the F2P game" prediction, EA (American Art Electric Company, is the world famous interactive Entertainment software company), senior vice president Nick Earl in the foreign media interview to put forward his view: "Unfortunately, A one-time payment game will not last long, the future belongs to F2P. There are quite a few players who have started to invest in this area and they are willing to pay, though not much, but perhaps more than we think. ”

If you are as sensitive as I am, you should also be able to grab the key message "they are willing to pay", "although not much but more than you think". Yes, although the f2p game played a free number one, but "there is no free lunch", we also do not expect to play the game of others. In fact, this free f2p game simply lowers the entry threshold for playing games, reputation is to provide the player with a permanent free game opportunities, in fact, is the player to download the game does not need to pay, and the process of playing the game, whether upgrades, buy equipment and so on, as long as you have that need to give or to give, you have to know , come out sooner or later.

In other words, the free game is not very common, basically a grab a lot, like 360 of hands to enjoy the joy of such, why the industry now to seriously F2P model as a new, important, sustainable business model? If you have the same confusion, the author can basically judge you as a cock-wire player, City of Heroes, LEGO universe This kind of game estimates have not been how contact. This kind of "import" is different from the general game, they are mainly MMO mode (large multiplayer game), large production and high quality, the past has been subscribed to sales, that is, the player must pay monthly "monthly rent" to play. While high-end games deserve better returns, it is not free or even high point is reasonable, but in the rapid development of F2P game environment, pay game is equivalent to build a high wall, although also can get a lot of income, but virtually also blocked the potential players to participate, so that it lost a lot of player resources.

As the saying goes, reluctant children to cover the wolves, in order to set more potential players, confined to the status quo, give up "pay game" this cake seems inevitable. However, in this case, how to ensure the quality of the game and the game does not lose money will become the game developers need to face the great challenge. And to make sure that you get as much out of the game as possible, some games launch the "Pay win" mode, that is, the player can pay for advanced weapons, clearance energy or customs clearance, etc., who can come up with this method is really sang (xin) (Bing) Ming (Kuang). The author thinks, although this kind of game design looks also quite interesting, believe that most players will not be too repulsive, in the face of difficulties, is tyrants to hit the money clearance, is cock silk on the brush task until the pass, but to grasp the standard, otherwise this will probably reduce the game's fun and challenging, Serious words can even affect the follow-up development of F2P games.

To sum up, despite the rapid development of F2P game, the situation is good, but it still faces many potential problems. F2P game can adapt to all the market and then smooth development, and the future of the game market is really belong to the f2p game, all of which we can not early conclusion, but should be static time to test.