Facebook abandoned auction vanity domain name

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June 16 News, according to foreign media reports, a Facebook spokesman confirmed that Facebook was intended to auction vanity domain name.

Facebook's first idea was to auction out domain names and user names in accordance with standard auction procedures, where domain names and user names would be taken by the highest bidder. The problem is that Facebook must end millions of auctions in a short time, which will add a huge load to its servers. Facebook is also worried that the rich will gain advantage.

To lighten the load, Facebook's second thought was through the Vickery (Vickery) auction, where the parties submitted a price, with the highest bidder winning, but the winners were only one per share higher than the second. Facebook abandoned the idea because it was too complicated.

Facebook also told us that users were against the auction vanity. The main reason is that rivals like Twitter and MySpace have allowed users to use domain names that match their user names for free.