Facebook Global Cottage Edition surpasses

Facebook, which has 640 million users worldwide, is the first SNS site in most countries. According to Alexa rankings, Facebook ranked second only to Google in the global runner-up. But now the target of 1 billion users Facebook2011 year is still a good 360 million. The following figure is a map of the country that Facebook has not yet conquered by Pingdom:

The red section says Facebook is not the boss, except for Brazil (where Orkut is half the country), mainly Asia. How important is the rise of Asia for Facebook's 1 billion goals? According to Socialbakers's data, Facebook has 147 million users in Asia, with only a poor 17% penetration rate. Interestingly, in Asia, where Facebook is not yet a king, local SNS sites are in front of Facebook.

1. China (470 million netizens)-Renren and Sina Weibo

Sina Weibo, a Twitter-like Chinese microblogging platform, is growing at a rate of tens of millions of users a month, estimated to reach 150 million users this year. Recently withdrew two new features that Twitter does not have: voice tweets and direct video uploads. Unfortunately, Sina Weibo has only Simplified Chinese version. The personal view is that Sina Weibo is a Chinese Twitter with Facebook features, but in many places it has gone beyond Twitter, such as commentary and multimedia. And in the integration of other Sina resources (IM, electric business), Sina Weibo than positioning in the instant messaging source of Twitter to give more power.

Thousand Oak's Renren has more than 160 million registered users, and the interface is in the likeness of Facebook. Everyone in China's vast number of student groups have a good reputation. Renren is said to be preparing to raise 500 million dollars for the U.S. IPO this year.

2. Japan (99 million netizens) –mixi

When Facebook first started at Harvard, Mixi was seen as a copycat of Friendster. Mixi's focus is "community entertainment": Like new friends who will be like-minded. It has 22 million users and accounts for 80% of Japan's social networking market share. The word Mixi is a combination of "mix" and "I", which represents the user (i.e. "I") to mingle with other users ("mix") through this platform. Registered users need to authenticate the Japanese mobile phone, which limits the user base in Japan.

3. Russia (60 million netizens) –vkontakte

VKontakte is the most popular social networking site in Russia, Ukraine, Belarus and Kazakhstan. The social network is quite like Facebook but it also incorporates the BT file sharing technology that Facebook does not have. By February 2011, VK had 135 million users. In English, Вконтактеor V Kontákte translates into "contact" meaning

4. Iran (33 million netizens) –blogfa

Perhaps the most diverse of these sites is BLOGFA, a free Iranian blogging platform that resembles bloggers and WordPress. But studies have shown a high degree of activity in talking about news and politics in BLOGFA. In Iran, Facebook is just 27th place, while BLOGFA is ahead of the 3rd.

5. Viet Nam (24 million netizens) –zing Me

Vietnam's most popular social networking site, zing me, has twice times as many Vietnamese users as Facebook. It is a full-service entertainment portal that covers news, music, social networking, gaming, IM and network payments. The most popular service is ZingMP3, a platform for free downloading and dissemination of music, and Zingplay, a site with 20 mini flash games.

PS: This can not help but remind me of Baidu MP3 and 4399 small games. Vietnam's Internet is still in the entertainment phase, compared with the Chinese internet, which has begun to move from entertainment to commercialization.

In these countries, Facebook has been harmonized in China and Vietnam. The global Facebook penetration rate is 27%, with the US up to 65%. Facebook is also on a large population of Asian markets, such as the recent opening of offices in Hong Kong. If Asia's Facebook penetration rate reaches the global average, think about how many new users can be added!

About these Facebook brothers, the author has two points to say. First, they are not strictly Facebook's clone versions. Even though the core functions of many social networks are the same, they have many differences. such as VKontakte with Peer-to-peer services and Zing Me, which is more focused on music and games. Second, there are no English versions of these sites. This is why these social networks can become bully, not only in Japan, but also in local handsets.

In any case, social networking boss Facebook is worth learning from these successful local social networking sites.

This article is compiled from TheNextWeb, the original address.