Facebook has explained this new policy on its official blog

Facebook announced a new policy in Friday, saying it will begin a more detailed review of its social networking platform to ensure that ads do not appear alongside violent or pornographic content.

The new policy, which will take effect from Monday onwards, will identify offensive content and ensure that it does not appear on these pages. For example, a Web page selling adult content can have ads placed on the right side of the page, but that will change. The new censorship policy will apply to content on Facebook page or Facebook group and will expand what will limit the scope of advertising. Previously, some large companies had withdrawn ads from Facebook because their ads appeared next to content they did not want to see.

The BBC reports that brands such as Martha's and BSkyB have suspended advertising on Facebook and asked Facebook to adjust its content review policy.

Facebook has explained this new policy on its official blog, which reads as follows:

"We know advertisers are trying very hard to promote their brands and value their goals very much," he said. While we already have strict censorship and content-deletion policies, we recognize that we need to do more to prevent situations from appearing on the disputed page and group pages. So we are taking action.

Starting in Monday, we will implement a new review process to determine which page and group pages can be placed next to the contents of the ad. This procedure will expand which content will limit the scope of advertising. By the end of the week, we will delete the ads on all page and group pages in this new, enlarged limit list.

For example, we will restrict advertising to page and group pages that contain any violent or pornographic content that does not violate our community standards. Prior to this change, pages selling adult products were eligible to place ads on their right side, and now this content will not be displayed next to ads. ”

As Facebook has grown into a global media and advertising company, many of the world's largest companies are advertising on their platforms, and questions about what should be on the platform have sparked questioning by large companies and individual users. Facebook just announced last month that it would reassess what content on its platform would be considered a "hate speech" issue.