Absrtact: Facebook today announced that they are testing a new way to find and buy items. Starting today, American area users will see the buy button (such as a title) in their message stream ads, and click on the button to faceboo the user
Facebook today announced that it is testing a new way to find and buy items. Starting today, users in the U.S. region will see the Buy button in their message flow ads (such as a picture), and clicking on the button will allow users to buy the items on the display ads directly on Facebook without having to click and jump.
Facebook also said it would protect users ' trading information and not disclose privacy information such as their credit card accounts to businesses, and Facebook would only retain certain information for the next purchase if the user allowed it.
At present, only a small number of small and medium-sized businesses in the United States to test this function, it is estimated to wait for some time before the function will be widely promoted. If the attempt succeeds, Facebook will expand from the advertising platform to the trading platform.