Facebook targets children's game market: allowing children under 13 years of age to visit

http://www.aliyun.com/zixun/aggregation/17197.html "> Beijing time June 3 News, according to foreign media reports, social networking Facebook is developing a new technology, The technology will allow children under the age of 13 to use the site under parental supervision. The move could create a new source of revenue for the company and could spark concerns about privacy.

New technology allows children to use Facebook under parental supervision

According to people familiar with the situation, the mechanism Facebook is testing involves connecting children's accounts to their parents ' accounts, allowing parents to decide who their children are "friends with" and what application control buttons to use. The ability to target children under the age of 13 allows Facebook and its partners to ask parents to pay for the games and other entertainment programs their children use.

Currently, Facebook prohibits children under the age of 13 from using the site. However, many children tend to conceal their true age in order to register their accounts, putting the company in an awkward position because federal law requires that any website must have parental consent to collect the child's personal data.

Since authorities have expressed concern about the way Facebook protects users ' privacy, any move to get younger children into the site will become very sensitive. However, according to people familiar with the matter, Facebook is concerned that children who violate the site illegally will make their reputations known and incur sanctions from regulators. The Company believes it has no choice but to seek a way for the child to formally use the site under parental supervision.

"Recent reports highlight how difficult it is to impose age limits on the internet, especially when parents want their children to access certain Internet content or services." "We are in constant dialogue with shareholders, regulators and other policymakers in the hope of finding the best way to help parents protect their children in a changing network environment," Facebook said in response to questions about the new technology. ”

Many of the technologies Facebook has developed are not publicly available, and the availability of services for children under the age of 13 is unknown.

7.5 million children under 13 years old lied about their age registration Facebook

Over the past few years, as studies have pointed out that many children who are not old enough are using Facebook, the company has become increasingly pressured to prevent children from concealing their age-registration accounts. The consumer report, released last year, says about 7.5 million children under the age of 13 are using the social networking site, with more than 5 million users under 10 years of age. The revelations about cyber bullying have also raised fears. Currently, Facebook has 900 million users worldwide.