Facing the successor Medium

The new series of features recently launched by TUMBLR, the world's leading lightweight blogging site, has helped them better confront Medium and Squarespace in the business of blogging.

TUMBLR updates are mainly:

Adding a window, users can add pictures, gif and pictures, and do not need to go back to the top of the formula bar, the preview is also very convenient, do not need to go to other pages. (See head chart)

Editing text can also be done directly while editing, and selecting the text you want to edit will eject the edit page. (See figure below)

In addition to these updates, TUMBLR also updates its mobile-end applications, where users can be alerted to questions, answers, and fan letters, and the UI interface is optimized accordingly. And for iOS users, there are more surprises, including the move notification bar can focus on users, like documents, while the 1Password and Authy Association has been optimized.

Viewed from active users, the number of Medium users is 165 million, while Tumblr is 420 million. But Medium's appearance blurs the line between blogs and publishers, and they are working with publishers to Tumblr behind them. It seems that even if more active users, the crisis is heavy ah ...