Factors that affect the ranking of your baby in popularity rankings

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Taobao search results show that there are 2 main types of sorting, one is the default of all merchandise ordering, the other is the ranking of popularity. Although the search results are generally listed in the order of all products, but a lot of users will choose the ranking of popularity, because the ranking of popularity can show the superiority of the goods. So as Taobao sellers should consider how to let the baby in the popularity ranking to occupy a more favorable position.

And the default all merchandise collation is different, the popularity ranking is not the following time and window recommendation as the main factor, but by dozens of factors, but also because of the large number of decisions, we need to spend more energy to do this thing, when you do well, the return is huge.

Here to affect the popularity ranking of the main factors listed, if you can do the following work, the baby in popularity ranking among the rankings will have a significant increase:

1. Trading volume. Taobao will also refer to the total number of transactions and trading orders, time is generally 30 days of data as a reference, so you want to own the baby to be able to rank among the popularity of a better position, the first thing to consider is how the sales of this product to upgrade. You can give you ready to promote the products to do some promotional activities to promote the sale of goods, but also let the product in the popularity ranking among the better performance.

2. Conversion rate. Conversion rate indicates that this product and your product page's attractiveness, if the conversion rate is higher, that your product in the peer has a good competitive edge, Taobao's search rankings will be more forward. To improve the conversion rate what you need to do is to make the page design more human and beautiful, the parameters of the product to introduce more detailed, and do not forget to some wonderful comments, these are to improve the conversion rate is a good help.

3. Collection amount. The collection of goods can be reflected from the side of the baby's popularity, although this can be brushed, but Taobao is very care, we have to do.

4, repeat customers. If a product in the one-month period will be a lot of members of the repeat purchase, which means that the product after being used by users, the user experience is very good, Taobao will also value this point to add points.

5. Other major factors. For example: Alipay use rate, whether to join the elimination of insurance, a variety of ratings, baby browsing volume, seller ratings, etc. will also have an impact on the popularity rankings.

The above 5 points are the main factors affecting the baby popularity rankings. Also point out that is not all the goods are eligible to participate in the popularity ranking, if your product or you set the commodity parameters do not meet the rules of Taobao, the above 5 points you do well will not have ranked. To make the product ranked qualification, at least have to do so: Baby no violation, Taobao is allowed to sell goods; baby's class head property to be correct; the title of the product must conform to the search key words will give the ranking, that is, we have to do a good job keyword optimization of the product name.

Take into account the factors that affect popularity rankings, your baby can appear in a more forward position. The above factors affecting the ranking of the baby's popularity has been Taobao search product operation of the official certification, is true and effective. The full text by http://www.aidai.com/Love net contribution, reprint please give the source link.