Famous quotes take you out of the woods

Source: Internet
Author: User
Keywords Entrepreneurship creativity Internet entrepreneurship
Tags client content continue creativity developing facebook internet internet +

Former Facebook employees Sacha Tueni and Matthias Wagner are developing a Twitter client. That's right, it's a Twitter client, albeit a few years after Tweetdeck. The client, Zerobird, filters out some of the most interesting content but has not been favored by investors.

"When making innovations, sometimes mistakes are inevitable, and mistakes should be made as soon as possible, and then continue to improve other innovations." This is the fable of Apple co-founder Steve Jobs.

Tony and Wagner listened to Steve Jobs's proposal to create a website that collected celebrities. They first used Jobs' photos as the page background, and then matched his wisdom with the photos.

Did not expect the page to spread rapidly, won the 300 million page views (PV) in 48 hours. As a result, they began to collect quotes from other celebrities. Yoda's page won 300,000 visitors, Einstein's page got 400,000 visitors, Lady Gaga won 700,000 visitors, and 16% clicked on her song's link.

This site is Changemakrs, which focuses on motivational quotes from celebrities, intellectuals and even business owners. Website is currently in the testing phase, to take the invitation system.

This is a relatively simple idea, and there are a large number of websites that collect celebrities. But Tony said Changemakrs is somewhat similar to Craigslist or eBay, and does not focus on social.

For a brand, Changemakrs' ideas are more appealing to advertisers because these celebrities and motto are positive and motivational. For example, Red Bull has already run ads on the Arnold Schwarzenegger page.

Of course, Changemakrs is also facing some problems. At present, is Changemakrs only proving himself in a few cases, whether its model is widely accepted, and whether or not ordinary people have a chance to be included in addition to celebrities? These are for further testing.

Changemakrs is currently taking a step-by-step strategy. The company currently employs four people and recently hired a designer, Brooks Hassig.

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