Fashion electric business Yoox China Station to upgrade the Web page, expand the number of clothing brands

March 12 News, the Italian brand fashion network concept store last week, Yoox China Station to upgrade the Web site revision, and the website's clothing brand volume has been greatly expanded.

Yoox This upgrade greatly expanded the clothing and accessories brand, from the previous 1000 brands to expand to more than 7,000 brands. including Alexander McQueen, Dolce&gabbana and other well-known brands, but also introduced a lot of foreign designers, such as A.f.vendervost. In addition, some commodity brands are planned to be supplied directly from Italy.

It is understood that Yoox began to set up China Station in 2012, the recent release of the Yoox 2013 earnings show, including Yoox China Station's overseas division growth reached 49%.

In addition, the earnings showed a 13.2 million monthly average visitor for the Yoox2013 fiscal year, up 200,000 from fiscal year 2012. The number of active users rose from 947,000 in the previous year to 1.1 million, the total number of annual orders amounted to 2.8 million, the customer price of 215 euros,

By channel, including Yoox.com, TheCorner.com and Shoescribe.com's multi-brand business grew by 25.3% to € 328.2 million a year, with a single brand business earning 11.9% To 127.4 million euros, the current group of single brand business management has 37 brands, 2013 revenue in the sector accounted for the total income of the group 28%.