Feng Yanju: From department store to baby supplies industry turn

Feng Yanju, who has long been a big trader in retailing, has become a good child group CEO. "The development of baby products is the main task for me to join a good child, in addition to improve the directory mail and business shopping."　　Feng Yanju In an interview, so that he "turned" the reasons and goals. Value Market Potential Feng Yanju was born in Taiwan, China, before serving for 15 years in Carrefour.　　2003 Job-hopping to Bojia as managing director of China.　　With rich experience in the retail industry, Feng Yanju, why this time to join the baby supplies industry?　　Feng Yanju said, now the supermarket department store development has been more mature, many places have exceeded demand, and the market segment will be the future development trend of retail industry. "Baby Product shopping mall is also a kind of market segmentation, but now in the initial stage, there is a lot of room for development."　　According to Feng Yanju, the Good Kids group was just a baby maker, and now it has three sales patterns for baby products, catalogues, and web shopping.　　But the previous exposure of good children five straight stores in the first quarter of 2008 years of poor sales, and its huge investment is clearly out of proportion, which may also be a good child group "dug" Feng Yanju over the reasons. As the industry expected, Feng Yanju frankly: "I come over the main task is to build these three types of business platform, expand baby Supplies stores and other industries." "" "narrow-differentiated supermarkets as a trend of the development of retail industry will not change, but the requirements of manufacturers are relatively high. The first Dotcom CEO Huang Huajun said, "This market has great potential for development, but the cost of nurturing the market is high."　　"A good boy or a new bridge" there are reports that the largest shareholder of the 68% per cent stake in a good child group, the US private equity giant Pacific Investment Group (PAG), is currently considering selling its stake, and that the Xinqiao Investment company is one of its buyers, and the Swedish Ying group is also on the list. The industry believes that good children are favored because the whole industry's development prospects are very good. According to the Boston consulting company, including baby food, clothing and other Chinese baby supplies market, 2012 will also be around 17% annual growth rate. In addition, China's baby supplies market is very dispersed, the number of enterprises have more than 8,000, large-scale, have the strength of not more than 6, there is still a lot of space.