Find a profit point call your website day into the bucket gold

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

As a topic, I believe that many people have their own views on the "profit point", for its ultimate purpose---earn money, but also very persistent attitude, and said "profit", but how many people really do this, I have many people around to do the station, but also know a lot of netizens, Everyone feels as if the profit model for their site is clear, and grasp also very accurate, but after a period of time in addition to lose money is to lose money, even a lot of a year to do even their own space fees and domain name fees have not earned back, which has a biggest problem, you as a webmaster how to do the site to the profit point on the belt.

There is a curse words: How far the thought, you are x how far; this sentence is very classic, there is also a sentence of the same classic: the height of thought decision, the height of the decision of vision. The reason I put these two words first is very simple, we have a lot of stationmaster's view is too narrow, even here all include some to run the website to seek the profit the company or the enterprise, all is has the very narrow "only benefit theory", but has neglected the website itself value, this point in some so-called grassroots stationmaster is especially obvious.

From these years to do the station, management and understanding of the Internet I personally put the site business involved in the elements according to the importance of the following aspects:

1. The comprehensive quality of the website operator

2. Website "Profit Point"

3. Website value

4. Website gimmick

5. Website Operation idea

6. The user experience of the website

I analyzed this way, maybe a lot of people feel wrong, but I think I personally, there is a certain reason, now I am in accordance with this order one by one discussed down, far-fetched unavoidably, the words of the mistake of the place we still Haihan Haihan.

1. The comprehensive quality of the website operator

I always encounter such a situation, a customer to find I said to do a website, and then I asked what you are going to do, the other side very naturally sent over several sites, no matter what said these several stations do very well, but also want to do a station like this. But then again, such customers are the best, and this single is also very good to do, there are imitation of the object, you can even do exactly the same to the customer to take the past, but only this point, almost completely negate the value of the site, from another aspect, the current vast number of netizens improve the quality of more and more quickly, Their demands are increasingly demanding, the more targeted, coupled with the government's continuous improvement of the internet industry, as a site operator in these areas under pressure must be to improve their comprehensive quality to seek a foothold, and I personally think that this quality includes experience, skills, ideas, law, management, marketing, There are several aspects of character.

The size of a person's experience directly determines the width of the person's vision, we can't believe that a person who lives in Tibet for a lifetime can write a big Shanghai Modern bustling urban literature, the product angle, this vision is consistent, no certain experience, no broad vision, you may earn a hand, But you can't go on doing this product for long and constantly improve skills, learning the deep application of the Internet technology, such as graphic images, software development ideas, E-commerce analysis, as well as English knowledge in the expansion of the skills of the face, but also broaden your thinking scope, more make your plan to increase the feasibility, Of course, study law here is not to say you go to do something, mainly in the protection of their legitimate rights and interests based on the edge of the law to do some activities, such as www.globeles.com, just take advantage of this; As for website management, Marketing these two aspects of the grassroots webmaster can be said to do a very good is rare, and all these factors plus together, the embodiment of your comprehensive quality, this quality in doing anything is the most important.

2. Website "Profit Point"

The site's "profit Point" is ranked second, superficial and everyone knows I do not say, this is mainly to add their own ideas, classified information sites and shopping malls "profit point" we are too clear, but through how to express the way, we need to think about, for example, Globeles.com is also the Forum AD class revenue site, but it put the psychological grasp of the participants more accurate, and more relevant to the current "Taobao guest" This topic, to this site if it is a woman, the most likely to focus on these promotional underwear, and men of Les this piece is generally more interested in, High retention, Baidu Alliance matching female theme ads will also be more likely to click, this is the combination of specific groups of the psychological trend to decide, this is not to what site to do publicity, since you as a general webmaster is not too big economic strength to challenge Sina, or Yahoo, That can only more challenge their own way of thinking.

3. Website value

This point does not need to repeat it, have said many times, when a Web site to the Netizen has no value, it also talk about what survival, let alone profit, skipped.

4. Website gimmick

Gimmicks are long and short term, also divided by the legitimate and illegal, according to the time, contact the current well-known events, such as "swine flu" "Chengdu Bus Burning" "Luo Jing Died" These words, can be very good for the site traffic, and like "XX network United XX Government XX activities" such a gimmick, Can be long-term benefits to the site, no matter what the station, gimmick this piece can never give up, that is, in considering the profit point, is to consider so much better and the time is good to combine, And my www.logo1024.com is to use to place the international famous Company's logo to improve the flow, but this is indeed a gimmick, even including doing the flow of these, are gimmicks, you can understand, the trick is tantamount to gimmicks, it depends on the level of your bluff.

5. Website Operation idea

The operation of the site can reflect the comprehensive level of webmaster, I believe to do the general station will add a number of connection groups, technical Exchange Group, do not know whether we have studied, has been in the profit of the station roughly divided into two, one is to operate the company for operators to run the site, itself has a business And the person in charge of the company generally is the comprehensive quality relatively high operator, in the operating capital also not too much fetters, so relatively the possibility of profit will be higher, and there is a general hunger phenomenon is generally the company to operate the site, the nature of the site, content and the company operates a substantial content of the entity has a great connection, And these content are familiar to the vast majority of netizens, like my company Yi Technology, its full search game network and many series of game sites are for a thought service: to provide professional and quality game services, which is the whole idea of the operation of the company, when a good team for a correct idea to serve, That site Alexa rankings, PR, traffic is not a problem, and these for some individuals operating the site is fundamental, so that many companies can only rely on these things to maintain the site itself, such as pay friends chain, pay ads.

Another kind of personal profit site, to understand the webmaster you will be very inspired, they are highly qualified individuals, this phenomenon especially in their comprehensive quality above, they may not be proficient in a piece, but they are very understanding of each piece, from the site planning, development, operation, maintenance, upgrade have a mature and complete ideas, More precisely, they all have a kind of sustainable thinking existence, and constantly around their every step of operation, and not like many webmaster speculative psychological too, always use a cashing point of view to run the site, may cashing, but that is cashing, the whole personal development, whether it is experience accumulation, Or the accumulation of funds is not much help, China has an old saying: "Water enrichment", or "long", only the sustainable development is the fundamental pursuit of things, these are the young webmaster very helpful philosophy, Chinese culture is profound, if the Chinese culture are very shallow, what talk about gathering the wealth of China Earth?

6. The user experience of the website

We have some feelings for the station, now the netizens are too picky, too harsh, we almost can not keep up with their requirements, so that some people simply do not, admittedly, there is our own level of limitations, but in-depth to think, when more and more similar sites emerge, more and more sophisticated site products appear, What we use to retain users, only one way is to enhance their experience, and this experience includes the overall web site art, the site's operating procedures, the site's help and the site's query function.

Art is not necessary to say that people use div+css3.0, you still use table, did not mention the necessary; The operation process is the design of the program, a very simple example, now everyone is very familiar with the registration system how much energy to the first use after registration, and before almost all are first registered and then used, It looks like they're all cattle sites, but it's different now, simple, friendly, and even some typos we may no longer go to this site, and the cumbersome operation of the process is not to mention, another enhancement of the site experience is the Help center, many people have a concept is: Help Center is nothing more than contact us, about us and so on, This makes a big mistake, the help Center is not only the place to solve the problem, is the promotion of the site, the perfect solution, as well as offline customer support, including mail support is to improve the user's viscosity is very good way, user-critical phenomenon is that users are getting lazy, and we do can only be satisfied with them, Do not think that "user is God" is just a joke, so you will never become a profitable webmaster.

Recently more busy, not how to write articles, this time it is mostly some nonsense, but I think it is really reasonable things. The last time about ICP record do not know what to help, I hope this will have greater help to everyone, revealed a little, the next time my article topic is how to build their own site group, I hope everyone will join us, hehe, I wish you good luck.

"Copyright statement: This article is Ma Yi personal original, first published in Admin5.com, my QQ space (27474294) and I Sina blog (http://blog.sina.com/makongkong), any organization and individual without my authorization, tampering, Reproduced or cited part of the paragraph are regarded as tort, I will maintain their legitimate rights and interests, to reprint or exchange please contact me MSN (makong_1982@hotmail.com), thank you for your cooperation! 】

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