Find shortcuts to Keywords: learn from our competitors

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We still start with learning from competitors ' sites. Take the keywords related to your business, product, or service to Google and check the source code of the top five sites, either on the browser menu (show source code) or "view page source" (viewing the pages sources) option. Take a look at those. <mela name= "Description ' > and <meta name=" keywords> The keywords inside these tags.

In addition, if you are looking at the HTML (Hypertext Markup Language, the programming language used to create the Web page, the English full name is Hypertext Markup Language) code that confuses you, there is also a list of keyword analysis tools on the SEO sunflower.

The Abakustopword keyword Viewer is good: http://www.abakus-internet-marketing.de/tools/topword.html. You can enter the competitor's URL to see all the keywords they use.

List the keywords you find on your competitor's website on column A of the datasheet. Please don't misunderstand me.

This metadata (which is used to describe data, in this case, is the directory of a generic term) will not, in itself, allow you to rank high on the search engine (as you will see later). However, the site can be ranked in the top five are generally SEO processed, already in its (or with you) related to the hot keyword up and down. As a result, the recurring meta data on their site can reflect high quality keyword analysis. This is undoubtedly an effective shortcut, so that your SEO has a high starting point.

Search engines provide modern information scientists with a huge  data that people use to find the query words used in Web pages. I'll give you a few examples of my work to help you understand.

Cusps. --The common search phrase (commonly Used search phrases)--is the phrase that people often use when searching, and more importantly, it can be used to narrow the scope of the search. FOR a cusp there are usually two sections "skeleton phrase (Stem Phrase)" and "qualifying phrase (qualifying Phrase)".

For example, for SEO treasures, "Business Cards" (business card) is the backbone phrase, and "full color." (Canta) is the qualifying phrase. In addition, "CheaP" (cheap), "luxury" (upscale) and ' Do It Yourseif ' (DIY) and some other terms can be used as qualifiers.

Sometimes qualifying words can get together, take the search term "cheap Caribbean cruises" (cheap Caribbean tourism). People often find other synonyms or semantically similar words to denote the same qualification.

For example, "discounted" (discount) and "inexpensive" (discount) is synonymous with "cheap" (cheap).

However, "Last minute" (Final moment) and "Specialofier" (special offers) may be found to be similar results.

As a result, users may replace "cheap cruises" (cheap travel) with "Last Minute cruises" (Final-time travel) or "Special Offer Cruises" (special Offers). I use the abbreviation of SEP (semantic equivalence phrase, semantically equivalent Phrase) to describe simple synonyms or intuitive transformations, both of which can be identified by Google.

When conducting keyword research, I always classify cusp as Sep and then associate Sep with its associated backbone vocabulary. For example:

Trunk: Business Card

SEP: Cheap BUSINESS Card CUSP: Cheap business cards, discount business cards, special business cards

SEP: High-end BUSINESS Card CUSP: Top business cards, advanced business cards, handmade business cards

To be more convenient, I often simplify the list of search phrases that are placed below the trunk, one next to another, separated by commas.

SEO Sunflower Treasures (www.seo-seo.com.cn) with "Business Card printers" (business cards) and a small number of other keywords in google search, took the time to study the row in the top 10 of each search results site. He uses the "View Source" option on the IE menu to view the keywords placed in the Dlimetadata tab of the page.

He was surprised to find many similarities on these sites. For example, almost all high ranking sites support allowing users to upload their own work or even create and design online. It seems he's not the only one with the idea! He also collects a number of keywords and records them in the following table (grouped based on the backbone) to make no effort:

You will find it necessary to group keywords in the future, and you will realize this when you start to determine the structure and navigation of the page.