Five essential tools to increase web traffic

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Expect your site to get good search engine rankings when using as little investment as possible? At this point, you really need some assistants to help. Fortunately, the Internet is full of SEO tools and resources, but careful selection of the right toolkit is the first "homework". Like those in the search engine marketing industry itself, there are good and bad, and let you like, there are also annoying. In view of this, I am here to recommend 10 best tools. Of course, they're all free.

Google Webmaster Center (Http://www.google.com/webmasters/tools/?hl=zh_CN)

Even if you are not a master of SEO, and regardless of the size of your website or blog, Google Webmaster Center and other user-friendly tools should be your first port of call. This series of tools will provide you with a lot of valuable information about the site at the first glance: it can evaluate the value of the site and observe potential problems with the site. Help you make sure the site is Google friendly and monitor the site's inclusion in the Google search engine. With Google administrator tools, you can even report spam cheating, such as paid links. When your site is penalized, you can also use it to apply for a site review. If you've never submitted your site to Google Administrator tools, you can only blame yourself when you're doing something unfriendly to the search engine.

Personal opinion: In fact, the use of Google Administrator tools and not some webmaster said so terrible, will not bring negative impact on the site. Through it, we can clearly understand the network such as:

1.Google crawler in the past 90 days to visit the site, which is much better than we view the log from the server, not to mention in the domestic many webmaster use of the virtual host does not have permission to view the log.

2. You can view the overall site of all Web pages PR distribution, level and other information, which is more than any site to provide Google PR query and forecasting tools to be accurate.

3. The Web site can not find/inaccessible Web pages, through the Google Administrator tool to see.

4. Report paid links and other cheating means, Google search results in the spam Web site, etc. (this can not be casually reported ah, when there are facts on the basis of the report can be).

5. Request a review. Web sites are penalized for some reason or when the site has "security tips in Google's search results: The site may contain malware and potentially harm your computer", the most appropriate solution is to submit the site to Google via Google admin tools, In order to return to normal website.

Two. Google Analytics Flow Statistics tool (http://www.google.com/analytics/zh-CN/)

When the site has a good ranking, but you do not know the site visitors, which means you have not fully utilized the resources of SEO. Through Google Analytics, you can understand the behavior of users, geographical trends, observe the bottleneck of the development of the site, find the popular keyword to visit the site, so that you can not deviate from the promotion direction. After reading these introductions, if you want to register the path of Google Analytics, you can look at the tutorial (English version).

Personal opinion: And Google administrator tools, there are a lot of webmasters in the country are not willing to use Google Analytics, a variety of reasons, after all, we do not want to own the site of every action to let search engines know. But Google Analytics is indeed a very useful flow statistics tool, a well-known domestic traffic statistics service provider Cnzz has said that they and Google's technology has a gap of 3-5 years, so you know that Google statistics strong. By the way, if you put Google AdSense ads on your site, and by cheating means to increase revenue, then I advise you or do not use Google Analytics and Google Administrator tools, with the affirmation will regret, although I do not support cheating.

Three. Yahoo Site Manager Site explorer (http://sitemap.cn.yahoo.com/mysites)

Yahoo Site Manager allows you to easily access the site on the Yahoo search engine online status. You can also learn which sites are included in Yahoo, track links to any web site, and view today's most famous web pages.

Personal opinion: May be because Yahoo in the domestic search market share is too small, so I did not use the Yahoo site Manager, I believe that a lot of webmaster and I have similar ideas it? In Yahoo's official blog, introduced this manager more functions, we can see. Yahoo Site Manager provides a lot of features can be used in a number of Web sites included query services to do, but there is a point, you can use it to add your attention to the site, to view the collection of these sites. Moreover, compared to the Yahoo site Manager in English, the Chinese version more attention to the application of Sitemap, may be because a lot of Chinese webmaster is not accustomed to use Sitemap bar.

Four. Google keyword positioning tool sktool (http://www.google.com/sktool/)

It is absolutely important to have a goal to understand the correct keywords. At this point, there is no more useful than Google's free keyword tool. Enter the URL you need to query, you can query the site related to the possible keywords. Jill Whalen,highrankings.com's CEO, a sktool enthusiast, advises those who have just been working on keyword optimization: "Make sure you use keywords that are relevant to your site's content." This is really a descriptive question, just as the key words describe what you need. Imagine the fact that you're trying to answer other people's questions at the other end of the search engine, and these people are the typical Google users who have problems to solve, so that your site answers these questions and solves them, and your site appears in search results.

Personal opinion: This is a good tool to study keywords, can be very good to make keywords and site content matching. This tool is very useful to Google AdWords users, as well as the site to add Google AdSense ads webmaster also has guiding significance. Before doing the website, use it, we can find some high price keyword, in order to add the content of the website, gain more benefit.

Although there is only English version, but also you should support the analysis of Chinese keywords.

V. WordPress (http://cn.wordpress.org/)

Perhaps WordPress is not a SEO tool, but if you want to have a ready-made, search engine friendly platform-many examples prove that, and a lot of self-service build platform, like WordPress is the blog platform. It is open source and is the world's largest self hosted blogging tool. If you want to know more about Woedpressseo, you can start with this great blog (a blog that explores WordPress seo, English version).

Personal Opinion: WordPress is the world's well-known blog program, there are many enthusiasts, they through the continuous Chinese and improve WordPress, has been a lot of people in the construction of the blog when the choice of WordPress, not only because of its rising popularity, It also has powerful templates and plug-ins. If you are going to do an English blog, worepress is a good program. It is worth mentioning that a domestic based on ASP blog program Z-blog, not only templates, Plug-ins are also rich, for those who are not familiar with the foreign program enthusiasts, Z-blog is also a good optimization of the program, the search engine is also very friendly, personally think is to build the blog's preferred blog program.

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