Five problems caused by repeated website content

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Most people who are interested in search engine rankings have heard repetitive content that is bad for the site. But what is the downside? Here are 5 questions that can be caused by repeated content:

1. From the point of view of the search engine, it does not want the 10 or 20 results listed to be the same. Therefore, the same content of the web search engine will only list one. In other words, even if several pages have the same content, the search engine will only list one page.

2. Spider crawler to search engine is to spend system resources. Therefore, the search engine will not want to see the content of the Web page it reads is the same, because it is a waste of system resources (the effort to read the page, but not to obtain any new information). So, if a Web site has a lot of duplicate pages, the search engine may decide to crawl only a handful of pages, and may even decide not to crawl the site at all.

3. In the case of several pages having the same content, the search engine is the one that will be placed in the results by the search engine. While the search engine should theoretically choose the most ranked pages, it's hard to say how the search engine will actually pick them.

4. A big factor in the ranking of search engines is how many connections point to the page. Suppose 11545.html "> We have two pages with exactly the same content. One Web page has 10 connections, and another page has 20 connections. If there is actually only one page that has this content, then this page will have 30 connections. So the page will be ranked better than the two pages.

5. Duplicate content may be considered cheating by the search engine. The wrong idea is that if I copy a Web page or a website to a few copies on a different Web site, I can increase the ranking of the page. This might have been useful more than 10 years ago, but it has now been considered a cheat by the search engine. When the search engine catches this type of situation, the entire site is in danger of being kicked out of the search engine catalog.

This article by the branch for the Shenzhen website Construction Company (www.koway.cn) The latest release, welcome reprint exchanges!