Five SEO promotion suggestions for music creators

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SEO World is not just above the site! Many people think that as long as the ranking is SEO that is wrong! Alternative SEO music people to promote. In the rapid development of the Internet today, the music industry promotion and marketing and decades ago even a few years ago can not be compared. In the past a band had to pay a lot more for its own prosperity than it does now, especially for bands that had not yet signed up. And now the music promotion marketing environment and Elvis that era is very different.

A band only needs to register a MySpace page, pass a few songs, have time to paste a picture or YouTube video to start their own music, in fact, the Internet services such as MySpace and YouTube have indeed created countless stars. And in the country, you can choose to register a watercress Music person account number or in other original music portal activities, the chance of their own discovery is not far.

Of course, an independent domain name of the official website for the band or the brand will be more conducive to its expansion online, Google, Baidu such search engines like a free hype machine. As long as your site pages in their search results in front of the position, your site will get a very good marketing publicity effect.

In fact, the official websites of the big Four record companies and the official websites of some big-name stars have done poorly on search engine optimization (SEO). If some of the relevant search visits to the band and its music go to some small blogs, it does miss out on a lot of free promotional opportunities for the artist or the label.

The following will try to sort out what I think the official website of the artist or brand should pay attention to in search engine optimization.

First, you should use text content less than pure flash or pure pictures. As far as the current search engine technology, search engine crawler can not be very friendly to read the contents of Flash and pictures. Now a lot of artists in order to pursue the interface of the beautiful and gorgeous, using a large number of flash and picture elements to fill the entire Web page, which is extremely detrimental to SEO.

You can try more in the home page and some of the higher weight of the pages to display text content, as far as possible with flash or large image. This in the SEO and loading speed can be taken to win.

Can try to use some new website design technology, in fact, many cutting-edge web design technology now can realize the effect of flash.

Second, you need to keep the content of your site updated. Many artists of the site generally casually write points on the above, and then no longer update, which is extremely detrimental to search results, because search engines prefer those "hard-working" site.

It's a good choice to build a blog. Search engines, including Google, attach great importance to the weight of blogs in search results, because many of the content of blogs are original and unique. Build an artist blog can guarantee the content of the site updates the law, but also to let fans understand the dynamics of artists, why not?

Third, should add links and maintain a good link structure of the site.

Artists can place their own friends ' bands ' websites or links to their own, or exchange links with them. This is to improve the ranking of the site has a very good effect.

Maintain the external and internal chain of the site. On their own site can add some other links to other sites, such as their own in other SNS sites like www.789ya.com 789 Happy Farm site, but also pay attention to add some of the site's internal links, so that you can keep your site a good link structure, It also makes it easier for search engines and visitors to browse more content. (for example, when writing a blog or adding news, give some keywords to add a site with this keyword related to the link.) )

Then, you need to focus on alternative search descriptions. As already mentioned in the first article, non-text content such as pictures is difficult to be identified by search engines, so you can try to add a text description to the picture by using the ALT tag when adding a picture. Add the title value to the link, and so on.

Finally, and most importantly, let the headlines have a higher generality. Try to incorporate some keywords into your new blog or news headlines that will help you improve your search for a keyword.

Search engine optimization is not a technician to play things, reasonable search engine optimization is not a speculation, the purpose of SEO is only to make users and search engines more convenient browsing to identify Web content.