Five tips for identifying core keywords in a website

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Before making a website, the choice of words is the first one, choose a good word, SEO can be for your later to lay a solid foundation for the site's core keywords is the most important and most difficult to determine, once the core keyword set up, then the relevant words in the later development, long tail word optimization can have a clear route, So how do you determine your site's core keywords? I'll share it today.

1, put yourself in

Suppose you now act as a user of the industry of your website, you should think for yourself, if you are to search the keyword, then you will search which words, your industry is the product of what characteristics, users will choose, in fact, as long as your own industry has a certain understanding, You can list more than 10 key words

2. Digging from opponents

To view the competitor's page source file, you can find some clues from its keyword tags, a strong competitor, it has always been the industry's key words to do a very full study, from the point of view of the competitor to choose keywords, often can let us save a lot of time.

3. Ask the people around you

To the colleagues around you, friends, family, ask their search ideas, from which you can often find a lot of new keywords, these are not your industry, their thinking is often not fixed rules, so more in line with the general user's search habits

4. Use question and answer platform

You can go to Baidu to know, or search to ask such a question and answer platform, see you search your industry users, general will ask what kind of questions, from these problems we go to refine their own site's core keywords can be targeted.

5. Keyword Tools

In fact, when you have an understanding of the industry you want to do, you can choose a basic keyword, and then use the keyword extension tools, such as the author has been using the Google Keyword tool, through a word you can get a lot of relevant words, in the passage of one of the related words you can get more words, You will have more and more angles to choose from.

In general, from the above five aspects to choose your site's core keywords will not have a big leak, when you pass these five levels of screening, you can get a lot of words, and then judge the conversion rate and the strength of the opponent, combined with their own situation, you can identify your core keywords.

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