Five tips on building a new station for a novice webmaster

Source: Internet
Author: User

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The novice stationmaster constructs the station to be impatient to be impatient is the big bogey, now does the website has not been a few years ago so easy to do. To succeed, in addition to the confidence to win, but also to continue to learn some relevant website optimization skills. Here, Ali portal Webmaster "Wood people" combined with several years of construction experience to the novice webmaster to mention a few small views, hoping to give novice webmaster bring some inspiration.

First。 Novice Webmaster To remember, do the site must choose a short good record of the station name and domain name (for example: "Ali Portal" is a simple and easy to remember the phonetic composition). Good station name and domain name not only good remember, but also easy to circulate. Alibaba,hao123,tudou,163,ku6,51,youku,chinaz these sites and their domain name, are extremely short and easy to remember, usually a few times can easily note the access to the domain name, so that the next visit does not need to search through the search engine. Also, it is necessary to understand the relevant international domain name represented by the field, not all international domain names are suitable for your Web site. COM (typically a business organization). NET (typically for network companies to register such domain names). org (a non-profit organization or association uses this domain name). CN (China National code top-level domain name). Com.cn/.net.cn/.org.cn/.bj.cn/.sh.cn (CN level three domain name).

Second。 How to do your site positioning, site positioning is to determine the direction of the site, the wrong direction may produce huge costs, such as the case for big, imagine to maintain such a large site needs editors, information resources, technical support, promotion and marketing, etc., because of the industry, the region more, If you want to complete the position, it must be a professional or professional team in a certain industry, otherwise it is impossible to do well. Therefore, the novice stationmaster before building a station must consider good you exactly want to do that kind of website, take do stationmaster station to say, you are do download station, do information station, or both do. For example, our team in the Webmaster station has been done before the positioning, we put the main force in the information station, and the download station just as a son of our team to build, so that we have the primary and secondary points, not blind to the team's power scattered.

Third。 Whether your website can bring convenience or useful things to netizens. Good navigation page, high-speed access speed and friendly web interface, can effectively improve the user experience. If your new station is full of ads, especially objectionable pop-up ads, you don't expect to have a repeat customer. How can we attract more "repeat customers"? Here, I have a small suggestion to everyone, you might as well on your website for netizens to provide some commonly used tools (for example: Webmaster class site can provide domain name inquiries, ranking inquiries, including inquiries and other practical webmaster tools, classified information class site can provide mobile phone inquiries, IP queries, Bus inquiries, weather inquiries and other practical tools, perhaps, one of your casual small, you can cultivate a group of loyal users.

iv。 Novice Webmaster Remember: to always think of netizens. Do not always feel that they are stationmaster, is very great, do not put the netizen in the eye. To know, netizens are our real God, is our "food and clothing parents." An excellent webmaster, he must be a good reputation. Why can't we put our own QQ or message board on the website, often solve the problem for the user? Please remember that Word-of-mouth is more important than the quality of your website content.

V。 Novice Webmaster to write more soft text: As the name suggests, it is relative to the hard advertising, by the company's marketing planners or advertising company copywriter to write the "text ads." Compared with hard advertising, the soft text is called soft, the subtlety lies in a "soft" word, like petitions, collect but not dew, the enemy in the invisible, wait until you find this is a soft wen, you have been cold staring into the carefully designed "soft text advertising" trap. What it pursues is a kind of breeze, the effect of the silent spread. If the hard advertising is Waigu Shaolin Kung Fu, then, Soft wen is petitions, softness Wudang Boxing, carrot and stick, both internal and external repair, is the most powerful marketing tool. Your soft writing ability is very outstanding, I believe your website traffic must not be very low. But how to write a good soft wen, I give you 4 points to write soft paper tips and 4 taboo:

Tip 1, write soft text to choose a good entry point, that is, how to promote the needs of the product, service or brand information perfect embedded in the content of the article, a good point of entry can make the whole soft text look natural, the soft ads to achieve the ultimate.

Tip 2, write soft text to design the article structure, grasp the overall direction, control the trend of the article, select a strong impact of the title.

Tip 3, write soft text to improve the overall text, according to the framework of rich content, polish the specific content.

Skill 4, write soft wen to communicate and improve repeatedly.

Taboo 1, avoid soft text writing ignore the title.

Taboo 2, avoid soft writing messy.

Taboo 3, avoid soft text communication without strategic planning.

Taboo 4, avoid soft writing too long too much.

Novice stationmaster, let us refuel together! Work hard! I believe that through our unremitting efforts and the accumulation of time, we must also be able to do the site well, do strong, big! Welcome everyone to our team's website (Ali Portal Network and Webmaster safety net) to contribute, as long as the section related to the manuscript, our editors will generally pass.

The author of this article: wooden people (Ali Portal Network www.alimenhu.com webmaster) First reproduced please specify the source and author, thank you.

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