Five-year shirt sales data declassified 12 million pieces

Everyone's wardrobe, there must be a few classic hundred costumes, shirts are definitely one of them. Whether it is Sven students, Street boomers, or http://www.aliyun.com/zixun/aggregation/7405.html "> white-collar workers, executives can express themselves on different occasions through shirts."

Van Gogh's latest sales figures show that in the first half of 2012, every customer's shirt sales have exceeded 2.5 million pieces. As the basis for laying the brand clothing items, van Five-year total sales of shirts is more than 12 million pieces. Based on such a large sales data, also found collar buckle Oxford textile, Cotton Fang collar These two classic shirts best-selling top two.

Men focus on the classic collar, Fang collar hot

Where the customer Prudential product CEO aged in his microblog said: "A collar of Oxford textile, a small side collar 80 cotton, this is the beginning of every guest." "Five years of time in the past, men in the purchase of shirts, but still love in the original" collar-point of Oxford Textile "," Cotton Fang Collar. " The figures show that the two shirts are ranked first and second in the branch.

Oxford spun-free long sleeve shirt collar buckle

From the collar type, the "Fang Collar" shirt is the majority of men's first choice, and its sales accounted for 65% of the total. "Fang Collar" suitable for matching self-cultivation suit jacket, stylish and introverted, suitable for the urban white-collar. "Collar-tip buckle" belongs to casual clothes shirts, is a typical American shirt collar, casual nature, comfortable and convenient. In addition, the shirt collar type also has "the small sharp collar", "the Windsor Collar", "the Gentleman collar" and so on. It is noteworthy that the choice of their own collar type, is to enhance the wisdom of the magic weapon. such as for the country-style face is the face of the person, "collar point buckle" can have a good cosmetic effect. But for the slightly fatter person, "Fang Collar" will appear somewhat cramped.

Fabric, Oxford cloth as a "collar pointed shirt" of the commonly used fabrics, coarse texture, breathable, durable. The most popular, however, is the comfort and softness of the "cotton" fabric, which accounts for half of the sales of men's shirts.

In addition, the figures show that men's white shirts account for 40% of sales. Indeed, the white shirt is absolutely every man's necessities, can match any color of the suit, but also give people a stable and practical feeling. Of course, sometimes also through the change of color, for their own points, such as the financial industry practitioners can choose to be generous, a sense of security of light gray, service personnel can choose light yellow, more affinity.

It is worth mentioning that, in order to meet the fast pace of life, young male users of the daily demand for shirts, where customers 2012 launched a variety of more fashionable shirts, stretch Slim series, easier to handle easy care series, fashion Self-cultivation series.

Lady leads the fashion to love flannel

Compared to men's focus on the classic, women in the purchase of shirts, showing their unique "shopping talent", their sensitive fashion sense of smell has begun to point to the trend this autumn. The figures show that the top three of women's shirts are flannel shirts, with the Ultramarine-color Checkerboard series sold out.

flannel A soft, plush fabric woven from a coarse-combed woolen yarn. It was created in Wales in England in 18th century. Domestic generally refers to the mixed-color coarse comb wool yarn weaving with the flower style of woolen wool fabric, its surface has a full layer of fine clean covered, do not show texture. When the guests encounter a flannel, elegant knitting, so that the lattice texture more stereoscopic, visual line color contrast more prominent and full of personality. At the same time, rich and delicate fluff, with good warmth, very suitable for the autumn and winter season.

40% of people still love the classic plaid shirt when choosing a shirt. As never ending fashion popular elements, the lattice in a small square between the constant transformation of a variety of patterns, lattice elements of the shirt whether it is a single or casual collocation, are a distinctive flavor, which is the charm of the lattice. And in the selection of the lattice, no matter how complex the pattern, the more obvious the main color more convenient collocation; the finer the lattice, the clearer the color, the better; the diagonal grain is slimmer than the upright one. The most abundant of the lattice is also to be a flannel shirt, 2012, where customers launched 30, more than 200 lattice-style flannel shirts to meet the different age, gender and identity of the user needs.