Flint Zhao: Big game has its own characteristics, it is difficult to copy

Source: Internet
Author: User
Keywords All have
Tags copy development dialogue find game games it is market
Play More online news (reporter/Chen xi) June 24, for the introduction of more play to focus on the reasons for the success of the "Great Visit" weekly column, Flint deputy general Manager Zhao in the interview with reporters, said he thought the game's success is a combination of various factors, although there are some commonalities exist, but each big into the game,  Also has its own characteristics, these characteristics are difficult to replicate by other companies. More recent visits to the Chinese variety of millions, through with a large number of players to investigate and producer dialogue, trying to find millions success behind the law. We found that China's millions online games is only a few, only the Dream West Tour, the journey, through the FireWire, Dungeons and Warriors, asked, legends and other few of the masterpiece has been such a success, and these games still become a large number of major companies now the main source of income.  In your opinion, what are the factors that make the Chinese millions game a masterpiece? Success is a combination of many factors, which is too short a board.  But every big game has its own characteristics, some of which are hard to replicate by other companies. Of course, there are some common places exist, such as product level, first of all, the product itself can not have obvious weaknesses, but also have to let the players recognize the characteristics of recognition, as well as the game-resistant.  Second, the research and development team's continuous improvement capabilities, continuous research and development capabilities is also the key, no one game on the line is the perfect state.  Marketing level, climate, geography, people and, three can not be bad, but also need to be able to have a number of each company, product their own strengths and advantages, such as the opportunity to enter the market, better than the general marketing tools, a large base of user groups, etc., at least have an unusual place. and the centripetal force of the team is also very important, is not everyone will consider this product as their own children to care about her expectations, where we would like to pay a 7x24 hours of energy to look after her training ...  Faith, style, diligence.  In addition to Tencent's several games, in recent years, rarely appeared millions, why? Market, product factors have, the market size and growth is always a degree, millions online, typically 5 million active users, tens of millions of of registered users.  How many tens of millions of can a Chinese game player have? In addition, in recent years, the game industry is very active, the original weekly test 3, 4 games, now Daily Online 3, 4 games.  In addition, web games, leisure games, the development cycle is shorter, the number of these games is also considerable, the players face a number of similar options. But the most crucial I think still must have the characteristic, can grasp the user, the simple imitation, changes the skin, the player will be bored, the player waits for is not the same game. (Edit Zhang Xing)
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