Flow change: Simple analysis of the grassroots navigation station profit point where?

Source: Internet
Author: User
Keywords Grassroots Flow

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As we all know, we do the grassroots Web site is either for their own interests or to achieve profitability, of course, there are many want both. But I think there may be more incentive to make a profit. Because before the internet did make a lot of such as xingping, such as grass roots, from a grassroots because the Internet a short period of time to become the upper class people, it is plain that many people want to have the same good results.

When it comes to the flow of cash, maybe everyone is nervous to listen to what to do, it seems like this time will become very studious. But I have to say that I was just a thorough root, so I analysis of the impossible like those Internet boss is the height of the webmaster strategy, I just through my own experience to do the navigation station to do a simple analysis.

First of all, I let everyone thought warm up, give everybody dozen chicken blood, talk about the giant navigation station I know how they achieve profitability. The odd tiger years ago, when it has not done search engines, just for the Chinese Gui users free of charge to provide security protection software for hundreds of millions of netizens security escort, of course, this is not what I said is someone else said. A lot of people have a question mark in mind said that the odd tiger to do this free things map of what, it depends on what to support their own operations? So there are some people who say it's profitable to help corporate users with related security services, and of course that's true, like the pirated Microsoft operating system we all use, which is equivalent to providing us with free services, But it earns a lot of money in business. But I think individual users also made a lot of profits at that time, and a few years ago it was rumored that its 360 navigation had created huge profits. Navigation for its money that is inevitable, as to how to earn I guess only they are the clearest, but I guess there are two main ways, one is to recommend some major stations to the home page, which is a bit like the meaning of Baidu bidding, and the second may be collected from the site's money, of course, this situation is only possible, There may be more ways, of course.

After talking about the navigation stations of these giants ' internet companies, and then talking about where the profit points of my grassroots navigation stations are, maybe these things are going to be good for everyone's traffic.

First, to search engines for benefits. This approach may be in the peak of the development of the navigation station a common form, before the internet also spread the same year's Baidu and Google to those navigation stations issued payroll, a lot of millions of million. Why let the search engine to give money, presumably we all know it, almost a search box is the standard components of the navigation station, from a certain point of view of the thousands of navigation stations to achieve the brilliant Baidu, of course, now Baidu seems to have not caught a cold, because the others have become strong enough, early disdain this small navigation station. Therefore, this approach seems to be just as meaningful for the flow of the frontal navigation stations as it is now, and it makes little sense for navigation stations with very little traffic because they don't see it.

Second, advertising revenue. At this point in fact, the navigation station of this kind of profit model and ordinary website is the same, that is, by placing the appropriate ads on the page to profit. And put this kind of advertisement also has two kinds of forms, one kind is to put the alliance advertisement such as Baidu Alliance, the other kind is to put the advertisement of the merchant directly. This approach is feasible, but do not forget the nature of the navigation station, is to make people easy access to network information, so remember not to exceed a degree, otherwise it will not outweigh the gains!

Third, the collection site. Of course to do this requires you to do your own site to be qualified, let others think that you included meaningful, if your navigation station data are not as random as a site, ask who will come to you, even if it is free, no one would like to submit to you. This way I have used and is still in use, the effect is not bad, of course, as said before my early investment is relatively large, because the first big.

Four, independent product sales. In the electronic commerce is hot in the Internet now, seems as long as is in the internet person, all wants to connect oneself with the electronic commerce, because in our culture "the businessman" is a profit-making group, but in the current economy pressure big time Everybody is certainly wants to profit. And now the site put ads, put the Alliance advertising bar Maybe someone else when your account to the seal, such as Taobao Alliance and Baidu Alliance is often such a thing, put direct advertising bar popularity is not enough people to see you. So now a lot of people want to do their own advertising, on their own website to sell their products; The advantage is that visitors to your site will trust you more than others, and you'll know more about what products or services your users need.

The four points described above are something I can think of right away, and there's definitely more to it, even if I use the same way myself. When we really operate a website when the flow of the change is a very real problem, because the site is really operating after a variety of costs and expenses are also coming, so we must find a way to become the realization. And let their website traffic become more valuable must find a suitable for their own site to change the model, the last webmaster circle in the end of the joke, "do not want to make money are bullying"!

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