Focus on the user is active marketing and focus on SEO is passive marketing

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Network Marketing is a very broad concept, the network of all kinds of promotional behavior is basically the category of marketing, the essence of marketing is to promote the goods, services or benefits of the transfer of information, and finally reached a transaction, resulting in trading profits. The network has the function of transmitting information at high speed, and the combination of network and marketing makes the transmission speed of information exceed any time, and also makes the decisive effect of flow on logistics more and more prominent. This article will restrict the network marketing to the webmaster's promotion category to discuss, the key explanation focuses on the user is the active marketing and looks at the SEO is the passive marketing, hoped can give the stationmaster to operate the website to bring the reference.

First, the essence of the promotion of the webmaster is to convey goods, services or interests and other information, and finally reached a deal to obtain profits. Wealth is generated in the circulation of goods, when the commodity in circulation, the need for marketing assistance to reach the hands of consumers smoothly, complete the transaction behavior of buyers and sellers, the real profit. The purpose of marketing is to transfer commodity information more quickly, only when consumers have a clearer understanding of the information of the goods, they have the possibility of trading. In view of this, marketing plays an extremely important role in the whole process of commodity profit. When the network becomes the marketing pattern, all marketing has changed, the network instantaneous transmission information characteristic lets the marketing become more swift and magical. The various promotion behavior of stationmaster basically all is realizes through network, belong to the category of network Marketing, webmaster in the promotion please remember what you promote the purpose is to faster, better delivery of goods, services or benefits and other information, the final realization of the buyer and seller to complete the transaction, generate profits, which is also the basic operating site to obtain profits. If your site does not have the ability to convey information smoothly, can not make transactions between buyers and sellers more likely to change, it is difficult to obtain operating profits.

Second, from the user to promote the promotion is an active marketing, should be the core of the webmaster promotion. The website only has the commodity information to pass more quickly to the audience crowd, only then can make the possibility which the transaction has become bigger, obtains the profit the more opportunity. Initiative is any marketing promotion personnel must have the basic quality, depth to your users, not afraid to refuse, you to promote the skills of users will be countless times in the failure of the exercise and improve, only learn to continue to communicate with your promotion users, you can really grasp the promotion skills. Any business is a human business, the network is no exception, traditional promotion is generally in a certain place face-to-face talk about business, the promotion of the network is nothing but instant communication tools, one is the use of a certain place, one is the use of instant messaging tools, are all through the use of a medium, essentially the same. The convenience of the network let stationmaster have a better promotion medium, instantaneous can contact with anyone, can carry on better promotion. Maintain enthusiasm, initiative, and optimism, and proactively attack your users, even if only in exchange for a user access to visit your site, but also successful, your promotional skills will be in the active promotion, continuous improvement and improvement, you will eventually learn to control the situation, users are willing to listen to your voice, participate in the topic of the site discussion , willing to pay for your own consumption through your website. Promotion from the user is the most basic mode of promotion, has been proven in hundreds of years of business law, please remember: any business is a human business. Webmaster from the user to promote, you can better accumulate user resources, depth of the user base, will bring unlimited possibilities for your profit, any profitable projects can instantaneously pass to your loyal users, quickly realize profitability.

Third, SEO is technical and passive marketing, the webmaster should be promoted as a supplement. SEO optimization is through the technical work to get search engine results of the site rankings, the higher the ranking, the more likely the site will be clicked, the opportunity to obtain traffic will be greater, traffic means money. Most stationmaster not only studied SEO, but will SEO work as the most important work of the website to do, the fluctuation of the rank let stationmaster are tired and depressed, the survival of the website all maintains in Baidu. SEO from a certain level, it is waiting for consumers to click Search results into the site, as the user entered the site will be targeted in-depth understanding of the site, this point SEO is unable to answer. Therefore, the website conversion rate and browsing depth will have more and more webmaster began to pay attention to, passive and waiting, it is difficult to produce the value of the site, in-depth user promotion is our fundamental. Actively promote users, need to pay a lot of time to communicate with the user, its difficulty and profitability of the visibility is lower, and the ability to promote is not a day can be improved, so many webmasters have chosen through the technical means of SEO to obtain traffic and win users, but things are not as smooth as we think, Keyword ranking has always been in fluctuations, not through SEO to obtain profits. Instead, those who immerse themselves in the pleasure of communicating with the user, after a period of accumulation, loyal users increased, the site formed a user relationship chain, the site's browsing depth has been improved, the site has the value should be, attracting more users to come, the weight of the site has also improved, ranking firmly occupy a favorable position , more important is the Webmaster's own promotion ability has been promoted, the profitable project can be better to the user to promote, gain profits, for the long-term development of the site laid the foundation. SEO optimization and any scientific and technological knowledge is never enough to thoroughly study clearly, please webmaster do not indulge in SEO optimization technology research, Stationmaster is the businessman running the website, rather than SEO tired technician. SEO optimization is the operation of the site's ancillary work, webmaster should always actively promote users as the entire site operation of the core.

Network marketing is to achieve a transaction, the website is to pass the transaction information, the stationmaster operates is an information channel, the channel is the information, both ends are the user and the merchant, but the information channel is constructs by the user, looks at the user, embarks from the user, the active promotion is the stationmaster should firmly establish the basic idea. Stand a row of forum to focus on the growth of webmaster, solve the operator confusion, so that you are no longer difficult to profit. People and people, things and things, information and information, everything is to build a channel, master the Channel you have mastered the wealth, and the user is the owner of the channel.

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