2014 of the hands of the Poyun treacherous, changeable, the influx of capital from the temple fairs to the horse sparse, market development from scrambling to fever medicine. It can be said that the hands of a few years to travel over the course of the more than 10-year trip. Looking back all year, the following ten hot words can remind you a moment of recall?
1 Legend of the turret
This year, the market has only one "Legend of the Sword Tower"
Reason for listing: This is a very legendary product, not from the hand of the big manufacturers, the data is enough to match the great manufacturers, the right market to enter the opportunity to derive a large number of "pursuer", but has never been surpassed. The first anniversary, has accumulated registered users 70 million, daily active users still reach 385W, the current monthly water 270 million, is called milestone products. In the Hand Tour "Legend of the Sword Tower" can live for several years, has gradually become a topic of interest.
Industry reviews: If God hold your hands is a personal hit of the fortunes, then God clenched your hands and how to explain?
2 Android Simulator
Reason for listing: When big-end companies try to do everything they can to plug their bulky ends into the moving end, there are like Blue hand Tour Masters, reliable Assistant, such as some simulator products and put their hands back to the computer, in the case of the outside world, they play a large screen, fast speed, the banner of continuous electricity, Abruptly opened a broad market, according to the current use of Android simulator users have more than 25 million.
Industry reviews: The opposite to open up a huge market.
3 IP Infringement
No more infringement.
Reasons for listing: The geometric growth of the hands of the travel industry has brought about the drawbacks of IP infringement, envy, short cycle and fast-changing features such as the loss of legal awareness and professional bottom line, but everyone in the fishing, who can take care of the rights? Coupled with the IP effect of the research and development of the high cost and high profit of the temptation, and finally, as the outside world said-even if the rights to success, What you get.
Industry reviews: To combat piracy infringement, is the industry into a mature and normative prelude. The fast warming of the hand swims, really let the unhealthy tendency too late to deal with and rectify.
4 114.48 billion
Reasons for listing: 2014 China Gaming Industry annual meeting reported that the actual sales revenue of China's game market reached 114.48 billion yuan, an increase of 37.7%, and hand travel sales revenue of 27.49 billion yuan, contributed 24%. However, as the pace of market growth slowed down and the end of the tour, the page to stabilize the value behind this figure will be difficult to reflect the significance.
Industry reviews: China's game market sales revenue breakthrough billion mark is a historical node, but also proved that the game, film and television, such as the representative of the cultural media industry or will become the future of China's economic new point.
5-End Tour adaptation
Reason: and martial arts drama is the same, Master is always the final debut. Hand travel experience a number of rounds of game, NetEase and other end of the tour mister with a number of fine products to kill into the market, let the blood before the fight like a game, but the master always a bit a hit must kill, lack of lasting feeling. The end of the tour adapted into the hand tour did awaken the original user precipitation, releasing the accumulation of resources, and the question is you can play a few strokes?
Industry reviews: Internal force again deep Master also have exhausted one day. "How many big strokes do I have to hold you?"
6 water over billion
Reasons for listing: The world has changed, especially with the ever-changing hand tour. You said that the year before your own product monthly water breakthrough millions of, on the tens of millions can be hype, and individual still playing "internal leakage" banner. At the end of the year you are only hundreds of millions of, the nerve to send cakes to the major media? And this has become a new way of communication.
Early in the morning, the people who do not know the story of the media after work to find a table impressively on the display of a cake, smile, "there is another piece of news to report today." ”
Industry reviews: "Ya, the water has not been billion, but also want to open a party?" send some cakes early.
71 Yuan Store
Reason for listing: Apple China stores in the first half of the year is still seven flat eight stable, but with the international exchange rate changes and a dollar pricing of two changes, the Chinese developers and users have a huge impact. The volatility of the pay rankings and the changes in the developer pricing and entry order affect the overall benefits of the product, as well as the new operating model for Apple's China store.
Industry reviews: If just to cultivate domestic users pay habits, to deal with the list and potential competition problems, I can tell you clearly, "Apple-you may be right." ”
8 Hand travel mergers and acquisitions
List reason: money but not self-willed, become this year hand tour market sign action. Continue last year's mergers and acquisitions, whether horizontal expansion or cross-border marriage, the capital market has never really shut down. Constantly restructuring and backdoor the birth of the Nangju era, tourism network, such as shell companies, but also extended Huayi Brothers, light media and other film and television enterprises Tentacles.
Interactive video, IP derivatives and corporate IPOs and other capital drama staged, or even the end of the end of the landscape culture, the software, Fuchun communications and other companies of the merger announcements, and flying fish, Blue Harbor, Kunlun and 4399, etc. are beaches in Hong Kong, or on the road.
Industry reviews: Mergers and acquisitions has always been a capital drama, no influx of hot money and financing needs will not contribute to the rapid development of hand travel, but after the prosperous eventually return to calm, waiting for the next round of outbreaks.
9 Leaving business
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Reason for listing: The Internet is a catalyst that has spawned an experienced veteran and a group of thoughtful new people, and linked it with entrepreneurship. From research and development to platforms, channels, each link has to see the rules, ready to "soldiers" embark on their own journey. This year, like the perfect Liana, UC long swim in Yin Wen, as well as the 360 game Center Haibin, Tencent Wide-point Zhang, such as a group of industry elites have embarked on the road of independent entrepreneurship.
Industry reviews: All walks of life will have talent flow, the company's normal personnel "exchange" will give new performance opportunities, will also be pulled up the overall level of the industry. Of course, everyone good gathering good scatter, after all, "tear force Easy, the MO harm".
10 Industry Shuffle
Reason for listing: 2014, mobile games to the entire gaming industry to bring a strong impact, a total of 10,000 to 20,000 variety of game products online, but this one of the 97% hovering in 0 profit or loss of life and death edge. Many of them are anxious utility near, the game blindly pursuit of development speed screen shoddy, play the same lack of innovation, perhaps this set of methods in 2013, but now the hands of the market tend to mature a large number of games into the market, quality and innovation has become the key to success.
Industry Reviews: Hand Tour has been through to many and quick to win the initial stage, now the market has been mature players more and more fancy game quality plus the strong end of the company to enter, shuffling is the inevitable trend, the fittest survival of the fittest.